Medical Demo Kits

Demo kits have many functions, but at the heart of their purpose, it's about selling a product. Getting the attention of a customer, supporting the sales team, showcasing the product, and custom design? All of these purposes should be embedded in the design of your demo kit. 

But what happens when the target audience for your demo kit is highly specialized? And the packaging needs for your demo kits requires a bit more scrutiny to meet international and federal regulations? Luckily, at Sunrise Packaging, we have plenty of experience with this type of demo kit creation. And, we can probably guess exactly the industry you're referring to: medical and healthcare.

Demo Kits for Healthcare

Sunrise has literal decades of experience working with a wide variety of medical device manufacturers, healthcare products, and more that are subject to similar regulations. Demo kits are a little different, as they need to support the sales team a bit more than B2C packaging might.  But the changes are easy to integrate, especially once companies know the right strategy. 

In the example to the side, you can see a recent project we did on the Isolator Synergy EnCompass Clamp.  This particular style of custom medical packaging is a unique approach. You can see that the box itself creates a literal kind of stage for the product. The top flap opens to reveal not just the product but additional supporting content. It's premium packaging that showcases the clamp as well as assists sales with the custom design and printing.

Medical Packaging Sales

Sales in any industry take specialized knowledge, and goes to the next level with medical products. Sunrise is flexible enough to go with the flow and detail-oriented enough to not miss a single requirement. These projects can take time to get it right. Work with a team that knows what to expect (and can even prep for extra considerations as well).

Ready to work with the best? Contact Sunrise today!

Sustainable Packaging Flourishes Despite A Weak Economy

Most sectors of packaging have been taking a hit during these tough economic times, but not sustainable packaging. Sustainable packaging has experienced positive growth over the past two years and it’s not expected to slow down. According to “Sustainable (Green) Packaging: A Global Strategic Business Report”, the green packaging market should to be worth $142 billion by 2015.

What sectors of packaging are the key developers of sustainable packaging? Cosmetics and personal care, food and beverage, shipping, and healthcare packaging have all embraced green packaging to a large degree.

There are key driving forces that account for the growth of sustainable packaging. Growing concerns of the environment around the globe is number one. Also, stricter government regulations are making it mandatory for companies to adhere to sustainable practices and production. Other drivers include increased awareness about recycling of packaging wastes and companies cutting costs by using recycled and reusable materials in manufacturing.

The United States and Europe currently cover more than 70 percent of the global green packaging market. Recycled material is the most important packaging category in the US, accounting for 90 percent of the total demand.

The fastest growing region for green packaging is expected to be Asia-Pacific with 10 percent annual growth over the next 5 years. The fastest growing segment of the packaging industry are biodegradables with the highest demand coming from bioplastics.