FlashPad Wallet: Pocket Marketing

Inspiration can come from random places. In the immortal words of Missy Elliott, sometimes you gotta put your thing down, flip it and reverse it. We didn't go quite to those lengths for our FlashPad Wallet, but this emblem of the pocket marketing movement has other elements of innovation.

Every Friday, we highlight a FlashPad project from the past on our social channels. Our FlashPad Wallets recently popped up, and we felt they deserve a bit more of the spotlight. These small-but-mighty packages can hold all the value of their big brother FlashPads. But with a leaner look and more condensed copy, they feel a little lighter. 

Pocket Marketing Goes the Distance

Per the name, we envision pocket marketing as something that's as seamless as putting in your pocket. Literally and figuratively. 

Our FlashPad Wallet is the inspiration for this concept. Aptly named, it fits in a pocket like a wallet in addition to functioning like one. The hard, sturdy case feels almost book-like, and the custom-formed internal cavity can hold a variety of items. In the past, we've used the FlashPad Wallet to hold gift cards, keys and key fobs, collector coins, challenge coins, coin markers, poker chips, and more.  As you can probably guess, this kind of packaging is versatile enough to work for just about any industry and for any purpose, from university new student orientations to celebrating a 20 year work anniversary.

Put It In Your Pocket

What's in your pocket? 

Or more importantly, what's in your customer's pocket? 

Take the extra step to ensure that it's your custom FlashPad Wallet. Sunrise takes pride in being a great collaborator with years of experience to inform design decisions and recommendations. Contact us today for your personalized packaging project!

FlashPad Wallet: A Most Versatile Solution

Happy first day of September, packaging world, and that means a new special is on the table. The FlashPad Wallet is one of our favorite products, and it's one of our client's favorite packages, too.  Here are some of the ways in which we've optimized this *multum in parvo* product (that's "much in little" if you need to brush up on your Latin)!

FlashPad Wallet in Higher Ed

Engaging students is the number one job of any higher education institution. No matter the department--academics, student life, the library, and so on--they want to make sure that every student has information they need to be successful. The University of Nebraska used a FlashPad Wallet to engage incoming freshman on several levels. The custom design is eye-catching and clearly branded; the recipient is affiliated with the college. 

Flashpad wallet

The space on the outside contains targeted messaging as well as social channels for the user to check out. Open it up, and there's more information as well as a key. Not just any key, but a USB key. And, not to drive the metaphor into the ground, but it's a key to knowledge, a new life on campus, and to the next phase of their lives.

Mortgage Lenders & the FlashPad Wallet

FlashPad Wallets are ideal for replacing stacks paper marketing materials or other types of information. As a thank you, a mortgage lender might provide a new homeowner with maps of the area, coupons, home maintenance services, and more. By condensing all that information onto a flashdrive, they've cut down on paper as well as managed to keep their brand at the forefront with full color printing that's vibrant and inviting. Using a flashdrive also makes it easier for them to keep the information current by using hyperlinks instead of printed material.

Flashpad wallet

FlashPad Wallet = Versatility

These examples come from several organizations, but the versatility and level of customization is the same across the board. The FlashPad Wallet die-cut cavity can be customized to hold anything you need--the above examples both hold flashdrives, but also gift cards, commemorative coins or tokens, beer bottle openers, the list goes on. The only criteria? It has to fit the dimensions. The design be a bifold or trifold, depending on the amount of content that should accompany the item.

Flashpad wallet

The FlashPad Wallet can change they way customers perceive your business, and Sunrise Packaging is currently the only producer of these items. And, for this month only, there is no artwork fee. Contact Sunrise today!