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Plastic clamshells can be seen in a wide variety of retail stores. From large scale department stores to small mechanical or electronic outfits, clamshell packaging is applicable to so many products that are sold today. The main reason for the popularity of clamshells is the protection they offer product while giving the consumer the best possible idea of what they are about to purchase. What many consumers may not consider, however, is how economical and environmentally conscious it is of these companies to opt for plastic clamshell packaging. A thermoformed item, plastic clamshells most often use a clear, sometimes recycled and always recyclable PVC grade plastic. A thin and clear material that allows for efficient inline thermoforming manufacturing. Producing large quantities of plastic thermoformed trays, blisters, or clamshells is a fast process for most manufacturers after tooling and setup. Consider plastic packaging solutions like clamshells for your next retail venture. Even with startups or smaller quantities, stock clamshell sizes can be a viable option. Sunrise Packaging has a selection of seven new clamshells to choose from. Even order online!
Plastic packaging solutions come in many forms. Not all thermoformed plastic packaging needs to be a clear clamshell or custom blister pack. For example, shown here is a marketing set and retail box that we made for Besita Boutique, a high end swimwear retailer. The white plastic tray inserted in our customizable cigar-style Netbox™ matches the color scheme while providing a much needed cavity to hold a turned edge Flashpad™. Sometimes it is the small details that make a big difference in the display and presentation of a marketing kit. Custom plastic trays show forethought as well as the investment you made showing that each and every prospective client is equally important.
When making packaging decisions for retail products, there are a lot of factors that come into play, and many important things to consider. Custom plastic thermoformed packaging comes as no exception. In order to have an all around quality packaging solution, it needs to be protective and practical while simultaneously marketing your brand and product. Protection and practicality go hand in had for custom packaging solutions. In order for a plastic blister pack or clamshell to properly serve its purpose, it needs to insure that the product is safe in shipping, that it is tamper proof in-store and can therefore be purchased and put to use! Simplicity is also a key component of quality packaging. Many times with plastic clamshells and blisters, shoppers find it difficult to actually access the product that they just bought! Create a design that offers protection but can also be easily opened in the household- there are a few tricks out there to open difficult plastic packaging, many of which come with a bit of risk. Finally, use packaging to your advantage by adding value to your in-store presence. You worked hard on making the packaging design, now make it work for you. Incorporate your marketing message and branding strategies when you design artwork, tooling, and more!
For high quality custom thermoforming, the process starts with an aluminum tool that plastic is formed by. In order to accurately fit products into a custom clamshell, blister pack, or tray it is important that the tooling match the layout and dimensions of the set.
As a turnkey manufacturer, we offer in-house tooling services to keep production in extremely close proximity to the tooling department to ensure accuracy and close communication. Watch our youtube video below to watch how it’s made. We take all necessary action to make sure that the custom tool works properly in our inline thermoformer, and will produce a mock-up of the product to confirm accuracy and quality. To create an ideal package for retail products, cosmetics, and more, consider custom thin gauge thermoforming to create a tamper evident, eye-catching package that displays your product in a competitive retail environment.
While we emphasize the security and display that is associated with custom thermoformed clamshell packaging, there are other plastic packaging solutions that can offer similar display benefits and tamper evidence in retail. Using branded artwork is much easier to do with blister packaging, because the concept of the item requires a blister card anyways– might as well print with eye-catching graphic design! The thermoformed cavity is then heat sealed onto each card holding the product in place. See here our example of our custom-made packaging for the Pocket Monkey product. When it comes to security, the blister pack keeps items protected from their external environment. However, since they are easier to open than clamshells, there is still a possibility of tampering. While this does not protect the product itself, it does protect the consumer, making any evidence of tampering obvious to the shopper. Plastic blister packaging are commonly used for pharmaceutical products, but are also extremely popular in general consumer goods packaging.
While thermoforming is an extremely versatile and somewhat common manufacturing practice, when it comes to plastic packaging production, it definitely finds itself useful in the retail market. Usually for small-scale products, and electronic devices, thin gauge thermoformed clamshells or blister packs are very commonly seen in retail environments in just about any department.
A highly common practice is to packaging gift cards and credit cards in custom thermoformed clamshells. While there is not much to protect from tampering with a card, it does offer a great deal of useful security! With bar codes and other promotional passwords shown on these cards, any shopper could possibly hack the information and end up with free money or services. By packaging each card in their own individual compact clamshell, you protect the item all while keeping the branding and design of the card on display.
A huge added benefit of plastic clamshell card packaging, is its convenience factor. Product placement at the store could be in its designated department, as a supplemental item in another department, or at the ever-popular impulse purchasing spot; the checkout aisle. With custom thermoformed packaging, you are able to create a unique, branded package that can also hang on the shelf with hanger tabs to prominently display card promotions at eye-level.
While our turned edge products don’t always make it onto our thermoforming blog, our latest addition to the customizable, cigar-style Netbox™ is a thermoformed window that adds display with rigid protection. Made with a rigid PVC material, unlike other clear windowing that uses flexible PVC, the NetBox™ View from Sunrise Packaging combines turned edge and thermoforming manufacturing processes to offer our clients even more packaging options and custom features to make a completely unique and representative product. The thin gauge PVC material is formed to the desired size and shape of the window in the top of the turned edge box. This way, this “tray” is placed in the die-cut turned edge flat in order to lay flush with the covering surface area. This extra step in planning and production adds accuracy and attention to detail; of which any high-end client would take notice. For more information about the NetBox™ with a View, visit the webpage or contact us directly!
Of all thermoformed plastic packaging options, the clamshell is by far one of the most universal products out there. Efficient manufacturing due to simple construction and setup allows for fast turn around time and speedy fulfillment. Not only does clear plastic packaging offer you display to draw in the consumer, you also protect your products from tampering and other mishaps. The two main benefits from a quality manufactured plastic clamshell are; attractive, eye-catching display and a solid packaging structure.
The ideal packaging solution serves as the front lines of product marketing. Appealing to consumers to evoke either an impulsive or educated decision. With clear plastic clamshells, you give the consumer as much information as completely possible about the product you are selling- without allowing them to tamper with it. By seeing the product in its entirety, they are able to confidently make their purchasing decision and move on. Studies have shown that clear clamshell packages are significantly more eye-catching in retail environments and are therefore elected more often than other items. Finally, the security of custom formed clamshells is unbelievable. They are so tamper evident that sometimes this can be a concern for consumers once they get home and want to open the product. Ensure security with plastic clamshells, but customize them to they are easy to open. Unpacking feasibility is a huge factor when it comes to return business– guarantee it by creating a unique, yet simple solution.
Of course, with custom thermoformed plastic packaging, there is an initial investment in a unique aluminum tool. For new businesses and smaller quantities, we suggest taking a look at stock options. Here at Sunrise, you can shop online or refer to a sales representative on the best stock solutions we have available. Check it out!
In order to attract consumers to your product or service, it is important to know what they look for and what draws them in. More than anything, consumers want packaging to be simple and convenient. The average shopper is always on the go, and they seek products that are ready to go with little to no preparation. Along with this convenience, packaging needs to be easy to open and reusable if at all possible. In order to provide all of these benefits while simultaneously extending your brand, custom manufacturing is the way to go. With a trusted, local manufacturer you have the ability to be as involved in the process as much as possible. As a reliable Minnesota manufacturer, we proudly serve local and national customers with unique, high quality packaging. When it comes to the manufacturing process, especially with thermoforming, every detail matters! Watch the video below to get an idea of how our inline thermoforming capabilities work!
These environmentally-friendly name tags made from cardboard are beautiful!
Marines picking up toys at Sunrise Packaging
One of the most robust retail packages, a thermoformed clamshell is a full plastic shell that encases a product and is sealed at the edges. Along with trapped and full card blister packs, these plastic packaging solutions offer protection and display simultaneously. Choosing the right plastic package should be determined by product, placement, and targeted consumer. Learning about the consumer biases that are prevalent among retail shoppers is extremely important to selling your product. For example, many consumers prefer not to purchase products in plastic clamshells due to the difficulty that is associated with opening the item. However, these preferences are often specific to the situation. Some product categories with secure packaging like plastic clamshells are sometimes seen as high value products that need the extra protection, and therefore worth the retail price.