It's not a stretch to say that designing custom boxes is kind of our thing.
Customization can mean many thing, and varies from product to product. For some customers, it might just mean integrating aspects of their brand in the colors and printing design for the package. And for others, it might be a total reimagining of an existing box structure.
But it doesn't matter what premise our customers are starting from, it's about where we can take it. Having the vision for designing something that brings together seemingly disparate elements to create a cohesive package is something we take a lot of pride in being to do. And one of the most popular box styles - the cigar box - is a great starting point for building off of.
Custom Boxes Make the Difference
A cigar box is, on the surface, exactly what you imagine. Flap top, hard sides, maybe wrapped or turned style edges. But level it up to meet your marketing needs.
Add a magnet for closure. A soft touch lamination. Embossing or debossing. It's immediately a lot more appealing, and a lot more than just a cigar box now. Take a look at the example to the side. In this product, designed for human resources company ADP, we created a promotional marketing piece that combines several box styles like our mag box, the cigar box premise, and more. While the functionality is clear, the design adds another element of customization. ADP has unique content and a clear sense of design. Combined, those factors help us understand their vision and how designing custom boxes aids that vision.
Packaging & Your Custom Marketing Plan
Modern marketing has many faucets. Analytics, social media, traditional print and beyond. Where does packaging figure in?
We'd argue that packaging design should be in the forefront of any marketing plan, whether your business is customer facing or B2B. When you look at your organization's collateral, what's the impression it gives off? If the impression is along the lines of, 'We need some custom boxes ASAP!' we're here for you.