The Secret Life of Gift Boxes

Providing sales incentives is just about standard practice these days. But in the age of covid, one of the most popular none-monetary incentives isn’t quite as attractive as it used to be.. And that is incentive travel. Businesses who are looking to pivot should start examining the types of things their sales team wouldn’t normally purchase for themselves. They should also start looking at the gift boxes that can help convey the appreciative messages. 

We’re a fan of none-monetary employee incentives for a few reasons, but the biggest one, which is backed by research, has to do with mental accounting. When someone is gifted money, it’s unlikely that they’ll use it to buy themselves a treat with it. When we get extra money, our mind tells us to be responsible with it. Maybe it’s the inner child voice of your parent telling you to “put it toward something!” So the money pays down the mortgage, the credit card, or into savings for a rainy day. 

That’s why we encourage people to live a little. 

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The best gifts are the things that we want, but just can’t quit justify buying for ourselves. This varies from person to person, of course. It might be an expensive watch for some. A fancy coffee machine for someone else. Airpods. The options are endless. If your organization is able to tap into these hidden desires, or even have a catalog of possibilities for people to select, it will provide more satisfaction to them as well be a physical reminder of a job well done. 

But then there is the question of uniformity, and that’s where custom gift boxes come in. Sunrise can create unique, classic gift boxes for your employee incentive items that will create a cohesive image. The boxes can include any amount of customization desired. Take a look at the example to the side. These foil-stamped, custom inserted boxes are gorgeous and durable, and most importantly, memorable.

Every organization needs some way to motivate their employees, especially in this day and age. They’re being asked to deal with A LOT, and any little thanks you can toss them is appreciated. Creating incentive gift boxes can do just that. Chat with our team to learn more about how Sunrise can help!