Need an amplifier to pump up the volume on your smartphone? How about “Change the Record”. That’s the newly designed product from London-based Paul Cocksedge. Old vinyl records are reused and then turned into a stylish, retro amp that has the vintage look of a phonograph. Of all the reused products I’ve seen, this might be the coolest one. The best part is that there’s no need for wires or electricity.
The 12″ records are heated and molded into a sound-enhancing conic shape which boosts the volume of the music being played from a smartphone. Of course there’s no volume adjustment but this beauty is all about aesthetics.
Package designers so often strive to be innovative and modern with their package design. Interestingly, some marketers and designers have been taking a different approach to their packaging by retracing their steps and going back to their old form. What are the benefits of vintage or throwback packaging? To remind consumers of rich tradition and lasting power I suppose. Striking up a little nostalgia to devoted customers reminding them of how long they’ve been committing to the same brand. Whatever the case, vintage packaging sure looks cool and looking at these old Star Wars figurines, I’m getting a little nostalgic myself.