Thermoformed Clamshell Packaging for Health & Beauty

It’s tough work to meet the various packaging requirements for the health and beauty industry, but thermoformed clamshell packaging is almost like a silver bullet. 

Let’s back up a bit. 

Both industries are pretty heavily regulated (yup, make-up packaging is regulated, too…and with good reason). Outside of the product itself, the packaging must meet certain requirements as well. The products cannot be ‘adulterated or misbranded.’ This means that they have to be safe for consumers according to the labeling. Depending on the product, this could vary widely. Depending on the FDA classifications, it might surprise you to learn what’s considered a cosmetic, a drug, a medical device, and more. Each have their own criteria to meet. 

Beyond the regulatory necessities of health and beauty packaging, producers have to be concerned with maintaining the integrity of the product over its shelf life. In this industry, customers love to see the product before they buy it. If it’s expensive, they want to check the quality. If there’s a color, they want to see it. Not to mention that these products are also fairly-high theft items. Package designers need to take all these factors into consideration. 

The Answer: Thermoformed Clamshell Packaging

Why thermoformed clamshells?thermoformed clamshell

This style of packaging is custom formed to every product. It’s fully encased in place, in sturdy plastic. It can withstand the bumps of transportation and delivery. The plastic also ensures freshness of the product. Any factor that extends shelf-life is optimal. Plus, this might be something mandated from the governing regulatory agency.

Clear plastic offers more benefits. It allows customers to see the product prior to purchasing. They don’t have to open it to see the size and shape, the color and any other features.  It reduced the likelihood of damaged or opened product on the floor. Which in turn means less returned product for you. It also deters shoplifting. Thermoformed clamshell packaging isn’t necessarily difficult to open, but it does take a little more effort than cheap cardboard. Well, depending on the strength of the plastic and the determination of the shop lifter. 

And when it comes to labeling, custom printed inserts can meet that need. These inserts, encased within the plastic clamshells, can be personalized in any number of ways to meet the branding and regulatory needs of your product and organization. 

Secure, Durable Presentation

Thermoformed clamshell packaging is a popular option for many industries beyond health and beauty. Contact Sunrise Packaging today to learn more. 

Thermoformed Trays Add A Little Something Extra

When it comes to packaging, there’s a lot of emphasis on the outside. Think of a birthday present. If two presents are placed in front of you–one with a sleek, crisp package, the other in a paper bag–which do you want to open first? While the outside of the packaging might be what attracts customers in the first place, it’s what’s inside that retains them. This is where thermoformed trays take center stage…or rather, they provide the center stage. Thermoformed trays for the health and beauty products.

Thermoformed trays are essentially plastic trays, heated and molded into custom shapes and sizes to ensure that your products are held firmly in place. They create a veritable stage for your products. Trays can be placed inside nearly any kind of container, from the popular cigar box to a turned-edge binder.  It’s a versatile solution that many industries include in their packaging designs.  

Here are a few more reasons why this type of custom insert works well for so many different needs: 

Thermoformed Trays Offer Products: 

Protection

To go back to the birthday present example, the only thing more disappointing than a poorly-wrapped present is a broken one. Thermoformed trays are customized to your product, ensuring that it is secure within the larger package. 

Safety

Healthcare packaging and medical device packaging typically utilize thermorformed trays for safety reasons. This industry, focused on life-saving tools and equipment, needs to have their tools safely stored in place where it’s easy to find and use them. 

Organization

Whatever you happen to be packaging with your product, thermoformed trays can keep everything in order. Trays allow you to help customers move through products sequentially.Oor if there are other inserts, to ensure that the most important or relevant ones are easily accessible. 

Ready to Learn More?

Thermoforming is a highly-customizeable process. It starts with designing a layout for your product, selecting materials, and finally moving into the final stages of your custom packaging needs.  Whether you are looking for sustainable, economical, or something else, Sunrise has a solution. Get started today.

Remembering Prince: Keepsake Boxes

Just over a year ago, Minnesota lost one of its most famous citizens. Prince Rogers Nelson (known as Prince for the majority of his career) died in his Chanhassen home last April. In the time since his passing, remembrances have popped up in different ways. On the anniversary of his death, Minnesota landmarks glowed purple (and beyond Minnesota as well). His ex-wife, Mayte Garcia, has published a memoir. And box sets, like this one which Sunrise created for him, take on the role of keepsake boxes.

Prince keepsake boxes

Custom Promotional Packaging Turned Keepsake Boxes

This custom promotional box housed box set “One Nite Alone…Live!.”  The box contains a thermoformed tray, designed to fit three discs of live music spanning decades. Not only is it a great example of presentation packaging, but the attention to detail is evident. From the piano key-influenced box sides to the thumb holes, aiding the user in opening the package. Ever cognizant of his users, this allows fans to open the box without potentially harming the discs.

How Keepsake Boxes Keep Memories Alive

Keepsake boxes might have a reputation for being the domain of the sentimental. But in reality, it’s simply about holding on to memories that have a tangible representation. Like holding on to concert tickets that remind music lovers of the experience of seeing their favorite acts live. Or an autographed piece of memorabilia. Anything with significance to the owner of the box gives it value and staying power.

Keepsake boxes, or grief memory boxes, can actually help the grieving process. They can act as a central space for people to remember someone who was important to them. In a sense, they can actually contain the grief of a person. This aids in emotional regulation and processing. It helps people face pain and grief instead of avoiding it. When it comes to the passing of mega-stars, like Prince, keepsake boxes can act as connections between people. They increase communication by encouraging contributions, sharing memories, and engaging in a collective, cultural experience.

Personalized and Customized

One of the world’s most prolific songwriters, Prince was known for the level of customization he brought to his craft. Prince’s sense of style and presentation extended past his flamboyant stage presence. He carefully controlled his image and merchandise. Additionally, he was proud of his Minnesota roots, and sought out local businesses to patronize. These albums are ideal keepsake boxes for fans who will forever miss this artist.