Key Fob Packaging for 2019 Models

Like it or not, the end of the year is less than 2 months away. For car dealerships, that means it's time to a) push out the old inventory to b) make room for the 2019 inventory. No matter which state your car lot may be in, we have an answer to help move vehicles: high-end key fob packaging.

While it can help add some upscale value to older models, implementing a marketing strategy around 2019 models (and beyond) is a great way to build both customer and brand loyalty. At Sunrise Packaging, we've done a few different custom packaging styles. Some are more compact, like our FobPad. Others, like the image below, are as substantial as the vehicle that goes with them.

The Gift of Key Fob Packaging

Getting a new car should feel like a special occasion for the buyer. It's a decision most people don't take lightly with both a time and monetary investment. Creating a marketing strategy including custom packaging for key fobs is a great way to turn this transaction into feeling like a literal gift. Take a look at the project to the right.

This is one of our standard magnetic boxes, or NetBox. If it reminds you of the classic functionality of a cigar box, you're on track. This a box style that is familiar, and the magnetic piece gives it a little nuance. The magnetic flap on the box has a few purposes. First of all, it's designed to keep the box shut tight in a practical way. But, like we said, it's also slightly unexpected for the recipient. The weight and gentle resistance of the magnet provide a moment of anticipation.

Packaging Worth the 'Gram

Key fob packaging is also a way to do some influence marketing, too. With the right content and design, these items make the perfect influencer post. Alongside their new vehicle as well, of course.

While the new inventory might be a perfect time to start integrating key fob packaging into your car dealership marketing strategy, the best part of these items is that it's never NOT a good time to start developing them. Creating timeless content and design means that they won't be outdated. Contact Sunrise today to start developing your products today.

Custom Magnetic Boxes

Sometimes, certain types of boxes become associated with certain industries. Technology, for example, seems to usher in new trends or set the tone for what moves over to other industries. Minimalist design, solid colors, magnetic closures, all of these trends started with technology devices and bled into other industries. Custom magnetic boxes are an especially a great option for any product. Our turned edge cigar box style features a magnetic flap for closure. Here’s why.

The Appeal of Custom Magnetic Boxescustom magnetic boxes

Custom magnetic boxes have been most commonly found in the technology industry, but more areas, like healthcare packaging, are starting to use magnets as well. The appeal is more than just aesthetic. Here are some reasons that organizations are seeking out magnetic boxes and magnetic flaps for their products:

  • Design appeal
    Including magnets in packaging increases the trend factor. From a design perspective, it creates a sleek kind of closure that slides easily into a sleeve box or any other kind of box. Magnet boxes are also usually laminated in material that lends itself well to different design treatments as well. Companies can print in full color, or choose to emboss, deboss, etc. 
  • Accessibility
    The growing baby boomer population is just one sector of the population that needs easy-open packaging. Complicated closures, harsh glues, excessive taping, all of these things are problematic for hands that don’t work as well as they used to. Let’s be honest: it’s also really annoying to have to deal with boxes that are overly taped, right? Magnets of varying strength are easier for all hands to open. It’s a great option for medical packaging, particularly for personal devices. 
  • Security
    Few types of closure can promise the security and ease of functionality that magnets provide. Not to mention longevity, according to Science Focus: “The alignment that holds magnets together can be damaged over time, principally as the result of heat and stray electromagnetic fields. The process is very slow, however: a modern samarium-cobalt magnet takes around 700 years to lose half its strength.”

Ready to Design Your Own Magnetic Box?

Sunrise representatives are ready and waiting to help you design custom magnetic boxes that show off your product and appeal to customers. Contact us today!