What is Custom Blister Packaging?
Thermoform blister packaging is a trusted retail ready packaging solution. Originally patented in 1947 for the purpose of storing aspirin tablets, the production of blister packaging has evolved somewhat over time. However, its duty at retail has grown invaluable.
Custom blister packaging begins with a grade of plastic heated and molded to fit a product on a sturding backing. This process creates a tailor-fit plastic cavity which secures the product in clear casing, preventing movement and damage. Fortunately, this protective bubble around the product proves as much a marketing strategy as a security measure.
How Does it Work?
The vacuum formed casing heat-sealed to the cardback deters tampering. It’s easily recognizable when blister packaging is disturbed. At the same time,the transparency of the blister pack allows the product to be on display, rather than just an image. Seeing the product is better than any high-resolution image. It means a potential buyer can be that much closer to the product without it being loose. Much of retail tampering is not theft-related, but caused by a frustrated consumer just wanting a better look at the product, to see if it works for their needs. Clear blister packaging provides that advantage.
Benefits of Blister Packs
Blister packaging is a staple of retail for lightweight, high-volume products. Easy to ship, easy to stock, easy to open. Available styles include face seal, trap mock, and slide, with a variety of backing materials such as SBS paperboard, E-flute corrugated cardboard, and foil for truly customized and attractive packaging. The addition of cardboard or paperboard gives blister packaging extra room for descriptions and logos, while providing high-quality color printing.
Sunrise Packaging’s unique facility can manufacture not only standard blister packaging, but also customized blister packs for binders, pads, and kits. Contact one of our packaging experts for more details to see how blister packaging can create a more memorable presentation for your project.
Plastic Blister Packaging Advantages
- Practical and Affordable
- Clear Product Display
- Theft Deterrent
- Tamper Evident
- Product Protection