Wedding Planning Binders

Ah, wedding planning binders. They’ve been a standby in an industry that’s incredibly trendy. Where brides (and grooms) spend an ungodly amount of time trying to be more creative, more innovative, more stylish, and so on. All for a ceremony that’s about as traditional as tradition can get. 

However, while brides go Bride Wars and work to out-do each other, wedding planning binders is the source for all the initiatives. It might seem that technology would have replaced the hard custom binder, and in some ways, it has. Websites like Pinterest are must-haves (spawning the term ‘pinspo’ for pin + inspiration) for getting ideas and learning how to DIY. Instagram is another source, as can be evidenced by the uptick in giant walls made of flowers after Kimye’s union. Instagram also allows instant photo sharing via hashtags, so wedding guests can upload and share their favorite informal pics at the event. 

But weddings are more than just pictures and ideas saved to a Pinterest board. There are more elements and sources of inspiration, beyond what can be pinned and posted.  As someone who works in the wedding planning world, custom binders can be a great giveaway to new clients. 

Uses for Wedding Planning Binderswedding planning binders

Getting Organized

The most obvious use is, of course, getting organized.  Include your own templates for the wedding planning, or allow the recipient to customize with their own. Many couples use color coding, custom fonts, and more to stay organized. For added adabtability, include envelopes for loose articles and receipts. 

Saving Samples

A big part of any wedding is the tactile piece. From invitations to centerpieces to colors, it’s important to both feel and see the materials prior to committing. Wedding parties want to see the colors, feel the materials, the embossing on invitations, everything.  Keeping it all one place makes it easier to compare, and also to do the following…

Showing & Telling

It’s ten times easier to show people something than it is to simply tell them about it. Hence the popularity of visual mediums.  Using wedding planning binders gives your clients the ability to show people the exact color swatches, the exact style of program, maybe even photos of arrangements and other tips. Be sure to include something eye-catching from your own business and industry to draw attention as well – this is a marketing tool, after all!

Standing Out In the Wedding Business

Working with weddings is a time consuming, emotionally-taxing role. You’re dealing with many people making big-budget decisions about what may be the most important day of their lives.  Bringing them on board means showing that you care. Whether you are a wedding planner, a caterer, photographer, or some other role, gifting wedding planning binders is literally the gift that keeps giving.  Plus, by incorporating your own subtle branding, website and more, you’re sure to add to your own business as well. 

Contact Sunrise today to start designing your custom binders for weddings! 

How Binders Aid Retention

 

Custom Turned Edge Binder

Learning and Retention

Learning and retention are hot topics for any trainer, but less so for professionals whose primary role focuses on something else. Typically, the human resources department of an organization is tasked with ensuring that employees know and understand the basics of their new job as well as build on that knowledge. There are many methods to utilize when creating training materials, and far too often, organizations focus on the format in which the materials are handed out and less so on the quality of the products. This is where Sunrise's high end binders--specifically, turned edge binders--can save you from yourself.

Ideal for HR Trainings

Turned edge binders are ideal for HR trainings for a few reasons. When an employee wants or needs information on something specific, they're unlikely to access an elearning module, search through it for the information they want, and come away from it with a positive outlook. However, being able to grab a quality binder and quickly flip to the information does. Turned edge binders also provide a tactile experience, which for some learning styles, is more effective to help employees retain information. This isn't to say that a hard cover binder should replace elearning modules or more interactive formats. But a binder to supplement and complement information is always a plus. Some things which HR departments need to consider when creating materials include these facts about adult learning:

  1. Adult learning is autonomous
    Adults are old enough to make their own decisions, right? So when learning, they need to feel the freedom to make their own choices. This is where giving them the option to skip and return to modules as well as go at their own pace (electronically or via the turned edge binders) is an important aspect to training.
  2. Incorporating knowledge and life experiences increases retention
    Being able to connect past experiences and knowledge base with new things helps things *stick*. Trainings which can pull out relevant experiences not only interest attendees (because they can relate) but also helps them frame the knowledge.
  3. Keep things goal-oriented
    Building on the previous two tips: in order to keep employees on task and engaged through their experiences, it's important that lessons have a goal or have a clear outcome. In order to maximize the learning potential, it's important to set timeframes for completion. Coupled with the clear outcomes, this helps employees stay on schedule. However, modules with known timings can make people nervous, which might be an unfair representation of their skillset. Providing hard cover binders alongside an e-module turns into an open-book test of sorts, which eases anxiety.
  4. Learning should be relevant and practical
    No one likes to feel like their time is being wasted, right? And that's hardly the impression you want to make on a new employee. Make it clear how these lessons tie in to their productivity or ability to do their job better. Additionally, using examples which help ground theoretical concepts helps enhance understanding.

But why turned edge binders?

Sunrise has many types of binders, but we love turned edge. They have a (literal) longer shelf life since they tend to be more durable. The customization is also higher than other styles, as the covers can be printed digitally or offset to match your organization's branding. Add ins, like pockets and adhesive trays, also increase their functionality.

What type of training does your organization provide? And how much did you remember a week after it was over? I bet you wish you had a binder.

 

Ann Sachs Turned Edge Binder

What is Turned Edge Packaging?

turned edge boxes_turned edge packaging examples

 

Turned edge is a manufacturing process by which a paper or foil material is tightly wrapped around rigid chipboard, sealing the edges. The result is packaging that resembles a hardcover book. A turned-edge or casemade box gives products an upscale presentation at retail, adding remarkable value by presenting the product as a keepsake. The promise of future storage that is both attractive and functional is essential to marketing.

Boxes

Custom boxes are a great fit for turned edge packaging. The strong visual appeal coupled with the durability that rigid chipboard offers, make turned edge boxes an integral measure in the battle to stand out at retail.

Binders

Much like a book itself, custom binders are staples among office supplies. Turned edge binders have the look and feel of a hardcover book and are an impressive alternative to the standard 3-ring binder. Gives an extra edge to presentations and meeting notes, or creates a lasting binder for instructions and training manuals.

Permavue

These turned edge cases are excellent for showcasing unique and creative designs. The turned edge albums have many options like adding folders for discs and promotional materials. They are also light in weight, making them suitable for direct mail purposes.

Slip/Slant Cases

Used for everything from storing magazines to creating collectors editions of books and DVDs, slip cases and slant cases are also great for organizing program materials, periodicals, marketing mailers, and office papers.

Game Boards

Board games are one of the first experiences people have with turned edge products. A quality turned edge board is a standard in the board game industry. Children and adamant adult gamers alike require a durable game board for repeated play and display.

Media Packaging

Turned edge media packaging contains thermoformed trays that are strong and durable, making them ideal for sales kits, multimedia kits, audio books, and promotional materials. They can range from holding one CD or DVD or an entire set of product materials.

Turned edge is unique in that it has an array of customization possibilities. The options include offset and screen printing, foil stamping, embossing, and debossing. There are also many foam shape and size options as well as the use of thermoformed trays. Turned edge works with a variety of materials. From standard paper to suede to linen, there’s a vast amount of materials to choose from. Turned edge packaging can also come in a variety of shapes and sizes that fit whatever a company has in mind.

At Sunrise Packaging, Turned edge packaging is our specialty. This process provides durability, versatility, and the a stand out presentation that stays ahead of the competition. The upscale look turned edge packaging possesses gives a product a unique and creative look.

For a closer look at the turned edge process, see our video for our experts in action!

 

Putting Poly into Packaging

Packaging can take many forms and can be made out of many different materials. One popular choice is the use of poly. Poly is a flexible material, making it durable against everyday use. Poly packaging is very versatile. Its light weight allows for easy shipping and its many options for design makes poly packaging a must for promotional endeavors. Poly enables packaging to have a crisp and clean look, giving it an excellent presentation factor.

There are two types of poly packaging: polyethylene and polypropylene. Polyethylene is the most popular plastic in the world. It is classified as a thermoplastic, which means it can be melted to a liquid and remolded when it turns solid. Polyethylene is interesting in that it was accidentally discovered. A German chemist in 1898 was applying heat to another compound, when he realized the extreme heat and pressure produced polyethylene. Polypropylene has a little different structure in that it serves as both a plastic and a fiber. It has a higher melting point than many other plastics, making it a common material in dishwasher safe food containers.

Poly packaging is an outstanding choice for customization. Offset and screen printing are popular options for poly projects. Specialty printing like foil stamping, embossing, and debossing are other options to add creativity, uniqueness, and character to any packaging project. Poly packaging can take many forms including boxes, binders, totes, envelopes, and folders. The versatility and durability that poly packaging offers gives companies that ability to stand out from the competition.

8 Uses for Ring Binders

The ring binder was first patented in 1854 and since then they have been used for many things. The binder is the most efficient way to organize all kinds of materials. Since binders come in different sizes, colors, materials, and capacities, they are a universal tool for any type of organizational need. Binders also allow the user to become creative in what a binder is used for. Possibilities are endless when it comes to the many uses of binders.

Here are 8 uses for ring binders:

1. Sales pricing books
2. Owner’s manuals or employee handbooks can be easily organized into a binder
3. Organize school materials, homework, etc.
4. Organizing collections: Whether you collect stamps, baseball cards, or other memorabilia, plastic sheets and inserts are a great place to put collections and can be easily placed into a binder
5. Binders can make great scrapbooks or photo albums
6. Easel binders allow for making presentations easy
7. If you have a bunch of recipes lying around, a binder can be used to make a cookbook
8. A binder was originally created to hold loose leaf paper, which is a great place to write a journal, a book, or track goals

These are just a few examples of how binders can be used, but there are many more uses out there. Binders make organization easy and convenient, especially with binder accessories such as tabs and page protectors.

Past, Present, and Future of 3-Ring Binders

Binders have always been an integral component to any office, home, or educational facility. They allow for papers and other materials to be organized and kept in one place. Binders create a tidy look and presentation, also allowing possessions to be protected. Binders have been around for many years. What was once an organizational tool in the 1850’s is still an organizational tool today. Let’s take a look at the past, present, and future of binders.

Past:
In 1854, patents were filed for both the 2-ring and 3-ring binders by a man from Rhode Island named Henry T. Sisson. He realized a specific problem people were experiencing. The problem was that people had loose leaf paper but no idea how to organize or store it. So Henry began designing to come up with a solution for this problem. That is where the ring binder started. The first binder had 2 rings and then evolved to 3-rings. The first 3-ring binders were covered with heavy cardboard like binding and the metal parts were made of cold rolled steel. It was not until 1899 that binders were actually for sale. Chicago Binder and File Company was one of the first companies to do so.

Present:
Today, binders can be found everywhere. They come in many different shapes, sizes, materials, and designs to fit any need. Ring metals can be shaped in a round ring, D-ring, and angle D-ring. Binder sizes can range from as little at 1/2″ to over 3″ capacity. There are also a lot of materials that binders can be made out of. Poly, vinyl, and recycled materials are the most popular choices. Binders can also come in many different colors and patterns, and can also be customized with foil stamping and screen printing to meet specific needs and tastes.

Future:
Binders will continue to be a useful component for organization and storage. We will also see an increase in eco-friendly binders which are binders made out of recycled materials and soy based inks. This new type of binder allows for a more sustainable option for organizational needs. The trend towards customization will also be prevalent with binders as well.

What started almost 160 years ago as a way to store loose leaf paper has grown into an organizational phenomenon and continues to be a popular choice for storing papers and other materials.

Let People Feel How Great Your Product Is

Shelf Impact magazine Feel Touch Package Wrigley's Five 5 Gumrecently ran an article on the value of touch in packaging. In the article they say, “Tactile surfaces invite shoppers to pick up a package and inspect it. Once a package is pulled from the shelf, a sale often follows.” You’ve heard us saying the same thing, so it’s nice to have a little back up.

Feel Touch Package Oral-B Satin Dental FlossThe article focused on three supermarket items like gum, dental floss, and diaper rash cream. Each of these products have packaging that stands out from the crowd both visually and to the touch.

Feel Touch Package LMP Weddings Turned-Edge BinderThe article made me think about a recent binder that Account Manager, Nick Rude did for LMPWeddings.com. Their turned-edge binders were made using a specialty wrap material called Nuba Silktouch that is soft to the touch.  It has the “pass around” factor that the article mentioned.

The next time you are considering binders, consider also the “touch factor” and how user experience can be enhanced with specialty materials.