Posts Tagged ‘USB’
Monday, January 16th, 2012
Sure, USB drives (also called flash drives) have been around for some time now, but now, more than ever, they are becoming a business. There are so many things that companies are able to do with flash drives that make them more appealing than before. But what makes a flash drive more appealing than a CD? As CD’s begin to fade out, flash drives are coming in to take their place. There are many advantages to using a flash drive instead of a CD. And although CD’s do have some benefits, those benefits of the flash drive outweigh the benefits of the CD.
Yes, CD’s are produced at a cheaper rate than flash drives are, but as bloggers for USB Flash Drive Tips states: “Yes flash drives cost more but that’s like comparing a piece of paper to a computer. Yep computers are more expensive, but you can only use a piece of paper once!”
For company purposes, a CD is never really good for more than a one time. Think about it, you are only able to burn a presentation onto the disc once, you can only label the disc once, and once the content is viewed by the consumers, it is likely to be thrown away. Yes, there are CD-RWs, but most often, they have a limit of three to four uses before there are quality issues. The CD therefore has no more value because the material on the disc is not needed anymore and is only seen online brochure.
A flash drive, like the CD, has an external logo and a preloaded presentation, but unlike the CD, there is extra memory and storage that is accessible to the user. It is like a portable hard drive and with flash drive memory you can add, erase, and modify data as many times as you would like. A customer is now able to use and reuse the flash drive for their own purposes, which gives the product more value. A flash drive is also a strong marketing tool. Every time your customer pulls out the flash drive you provided to them after viewing the presentation, they will be looking at a customized flash drive with your companies logo whenever they attach the flash drive to the computer.
For tomorrow and today, investing in flash drives will be of more value to you and your company.
Tags:CD, flash drive, USB
Posted in Custom Packaging Products, Flash Drive, Marketing, USB | No Comments »
Wednesday, July 6th, 2011
Some have speculated that USB flash drives would be a short-lived phenomenon, although market research has projected the USB flash drive market to reach 568 million units by 2015, suggesting steady growth.
This makes sense because of the many benefits associated with flash drives. Whether it’s personal or business, USB drives offer a wide variety of benefits such as ease of use, durability, portability, and increased data storage space among others.
Most businesses are now switching their media to USB flash drives, especially for promotional use, away from dated storage media such as compact discs, floppy drives, and SD cards. Some speculated that there would be no need for USB drives as we go deeper in the digital age but end users still find a lot of value in having a tangible product in their hands.
As a packaging manufacturer for nearly 30 years, we’ve experienced quite an increase in interest for USB flash drive packaging especially in the last year. This suggests that the growth is occurring and the demand for USB drives will persist. Companies who use USB drives for promotional use are differentiating by customizing their flash drives and through packaging.
Tags:compact discs, flash drive, packaging, thumb drive, USB, usb packaging
Posted in Custom Packaging Products, Marketing, Media Packaging | No Comments »
Thursday, May 26th, 2011
Megatrax is one of the world’s leading production music libraries, recognized by its quality and innovation in technology and services. The company wanted their promotional material to be presented on a USB flash drive. Expanding on their presentation idea, they needed a creative packaging solution for the flash drive to show their commitment to innovation. That’s when they turned to Sunrise Packaging.
Megatrax wanted custom USB packaging with a modern look. Being solution-oriented, Sunrise Packaging rep Jason Lowe worked with Megatrax to come up with the ideal case. After working with the customer to understand their needs, Jason suggested a case featuring custom turned-edge technology with a dense presentation foam on the inside to give the case a modern clean look as well as maximum protection for the flash drive.
The foam is custom cut with a literature and USB cavity to tightly hold the company’s brochure and flash drive. The success of the project came in mid-stream as Sunrise was able to adapt on the fly and help the customer create a case that presented the company confidently.
Choosing custom packaging means choosing to differentiate.
More on custom USB packaging
Watch a video on how turned edge products are made
Tags:custom packaging, Digital, flash drive, megatrax, mp3, music, production, turned edge, USB
Posted in Case Studies, Custom Packaging Products, Media Packaging, New Products, Packaging Design | No Comments »
Monday, May 23rd, 2011
If you have ever needed to store or transport information, files, documents, music, or pictures you probably know what a USB flash drive is. If you are unfamiliar of what they are, USB flash drives are removable and rewritable storage devices. They are used in a similar fashion to floppy disks or CD-ROMs, but are smaller, faster, more portable, durable, reliable, and have more capacity. Although USB flash drives have all these benefits, they can be confusing to purchase. There are many different kinds and brands to choose from. They all have different storage capacities, designs, and prices to suit each individual use.
A USB flash drive starts out at the small end of storage capacity with 64 MB all the way to 16 GB. Confused yet? Let me try to explain. A megabyte (MB) is a multiple unit byte for digital information storage or transmission. A 64 MB USB flash drive can hold approximately 30 photos, 15 songs, 56 documents, and 7 minutes of video. After 64 MB it goes up to 128 MB, 256 MB, and 512 MB. A gigabyte (GB) on the other hand has much bigger capacity than a MB. A GB is actually equivalent to 1,024 MB. 1 GB holds approximately 614 photos, 230 songs, 900 documents, and 2 hours of video. After 1 GB it goes up to 2 GB, 4 GB, 8 GB, and 16 GB.
Below is a chart to give you more information about the size capacities.
The size capacity of a USB flash drive depends on how much you need to store. If you need to store a lot of data, a USB with 1 or more gigabytes would be more suitable. USB flash drives give you a variety of options to choose from that fit with individual needs. USB flash drives also have the ability to be customized, whether for business or personal purposes. They can be customized with logos or can be made into custom shapes. Packaging is also available for USB flash drives. It is amazing what these little storage devices can do.
Tags:capacity, custom, devices, documents, files, flash drive, GB, gigabyte, information, logo, MB, megabyte, Storage, USB, USB flash drives
Posted in Product Information | No Comments »
Tuesday, May 17th, 2011
Custom USB Packaging
UBU Sports specializes in synthetic sports turf that enhances athletic performance and player safety. To educate clients on the significant differences in their various synthetic turf systems, UBU Sports wanted packaging for their promotional materials that would differentiate them and emphasize the uniqueness of their sports surfaces.
Account Manager Steve Sandahl worked with UBU Sports to create a custom turned edge USB case that would be a great representation of their company and products. Style and durability are the two main characteristics. The turned edge technology gives it the feel of a hardcover book that opens up to the inside where a piece of high density foam holds the USB flash drive securely in place. Combined with alluring graphics, this USB case is an innovative promotional package for a cutting-edge company.
Contact Sunrise Packaging today about ways to differentiate your company through packaging.
Tags:athletics, custom packaging, flash packaging, thumb drive, turf, turned edge, UBU sports, USB, usb packaging
Posted in Case Studies, Custom Packaging Products, Media Packaging, New Products, Packaging Design | No Comments »
Thursday, May 12th, 2011
Metlife Custom USB Case
MetLife Home Loans was looking for a professional packaging solution for a recruiting flash demo that offers an inside look at the unique set of marketing tools that they provide to their Mortgage Consultants. Packaging the USB flash drive with this custom USB case was a great way to help distinguish their recruiting program. The case itself features turned edge technology that gives the look and feel of a hardcover book. The USB drive fits nice and snug inside and a clean piece of custom white foam.
MetLife Home Loans was equally pleased with their new custom USB case as they were with their experience working with Sunrise Packaging. Their appreciation of our responsiveness was a delight to hear as we pride ourselves on quality both in our products and our service.
More on Custom USB Drives
More on Custom USB Packaging
Watch a video on how turned edge products are made
Tags:custom packaging, Flash Memory, metlife, thumb drive, turned edge, USB
Posted in Case Studies, Custom Packaging Products, New Products, Packaging Design | No Comments »
Wednesday, February 9th, 2011
USB flash drives come in a variety of sizes, shapes, capacities, and designs. What used to be a simple and small data storage device, is now a something that not only stores information but also reflects an individual’s personality. There is no reason that flash drives have to be boring. Innovative and creative designs for flash drives help to bring a little touch of fun and spirit to these small device. Check out these new USB flash drives that have morphed from a device into an accessory.
One of the newest flash drive designs is airliner tail fins that come painted with your favorite airline logos. These tail fins can give your computer wings!
Another new flash drive design has powers all its own. The newest character from USB flash drive designer Mimoco, was designed in honor of Batman’s 75th anniversary. The design was inspired by Batman’s original appearance from the 1939 comics.
If I told you there was a rechargeable battery that recharges via USB that is also a flash drive would you believe me? Well its true! The new AA USB is here and is literally an AA battery form factor flash drive which is also a rechargeable AA battery. They have a removable adapter cap which allows it to be used in place of standard AA batteries and when the cap is removed, it can be plugged into an USB port to recharge.
Who new a USB flash drive could be functional and luxurious. A new luxurious pebble shaped, silver plated USB flash drive has been designed and hand-crafted in France to add a designer feel to technology. The pebble shape allows for easy portability, while the design introduces elegance.
Tags:creativity, data, device, flash drives, information, Mimoco, Storage, USB
Posted in Media Packaging, New Products | No Comments »
Wednesday, July 28th, 2010
Plextor, pioneers of reliable CD, DVD and digital video solutions recently unveiled their newest Blu-ray drive, the PX-B120U. The beauty of this drive? It’s USB powered and plugs right into your computer. This is a huge advantage for Blu-ray enthusiasts on the go, not having to carry around an additional AC cable. The brand new Blu-ray device can not only read Blu-ray discs but it also acts as a CD or DVD disc burner. The downfall is that it doesn’t burn Blu-ray discs- just plays them.
The PX-B120U Blu-ray drive can also be converted to a living room player by hooking it up to the PlexMedia player.
Sunrise Packaging offers great prices on Blu-ray media cases.
Tags:Blu-Ray, Blu-Ray cases, Blu-Ray player, blue-ray, CD, DVD, dvd burner, laptop, movies, USB
Posted in Product Information | No Comments »
Friday, June 18th, 2010
It’s Father’s Day this weekend and everyone has their shopping done right? If not, here are some cool gift ideas for different types of dads:
The Traveling Dad
Corsair Padlock 2- This is a really unique USB drive with an excellent security feature. The thumb drive is perfect for transporting sensitive business and personal information. Without the correct PIN number, the computer that the flash drive is connected to won’t recognize it and the data can’t be accessed. The PIN number is user chosen and can be four to ten digits long.
D’Aosta Vintage Luggage- For the traveling dads with style. This is a super cool vintage line of luggage that is very distinctive. There are several styles and each one come in “Carry on” size and full size. Eco luggage tags would be a nice compliment. I’m just sayin’….
The Lounging Dad
Oppo BDP-83 Blu-ray player- Rated as the top Blu-ray player on CNET, this is an outstanding universal disc player with excellent Blu-ray and DVD performance plus lightning-fast operational speed. It is a bit pricy though.
New Blu-ray and DVD Releases- Looking at a few Blu-rays that are new to store shelves in recent weeks.
*Book of Eli- Action & Adventure starring Denzel Washington
*Shutter Island- Thriller starring Leonardo DiCaprio (Saw this in the theatre- really great movie!)
The Eco Dad
Solio Charger- Plug into the sun with the Solio Classic portable solar charger. It is eco-friendly and works with over 3,200 devices from cell phones, GPS, cameras, and mp3 players. It also features an optional wall charger for hybrid versatility.
HAPPY FATHER’S DAY!
Tags:Blu-Ray, DVD, Eco-Friendly, electronics, father's day, Gifts, luggage, movies, Solar, thumb drive, traveling, USB
Posted in Product Information | No Comments »
Monday, June 14th, 2010
There are some things I just don’t understand. Take the new USB Typewriter for example. After spending around $500 for the hottest tech device in the world- the iPad, you can add a touch of ancient customization for $400-500. But why?
The USB Typewriter is just like it sounds. A portable typewriter that plugs into your USB drive to give your word processing the look and feel of obsolescence- not to mention your fancy new devices. Note: the typewriter can be used with any PC or Mac as well. Made by a fellow named Jack Zylkin, you can buy the USB Typewriter pre-made, in a kit, or send him your own typewriter and he’ll customize it.
I sort of understand the charm but isn’t the point of having an iPad or a laptop for convenience? This does not seem very pleasant to have to haul around. Plus, how many words can you type a minute on a typewriter? Isn’t that partly why they’re obsolete? I understand novelties in life, but the price of this doodad threw me for a loop. Somebody tell me what I’m missing.
Tags:iPad, laptop, mac, PC, technology, typewriter, USB
Posted in Marketing | No Comments »
