It has only been a few days into 2010 and already there are a plethora of predictions for what this year’s trends will be, including the ever changing face of social marketing.  So where are we headed?  Of course no one can be certain, but according to many sources the road will be one of exclusivity and slight obsession.

Social media may start to feel more exclusive as users filter out the masses of unwanted information.  For example, you may have a friend, or several friends who choose to update every waking detail of their lives on facebook. Hiding their newsfeeds will help to reduce this clutter, and to increase your sanity.

Another trend will take place within the business world.  Companies, if they haven’t already, will formalize social media policies, leading to more restrictions in web usage and blocking out social media platforms.  This will lead to another trend of increased usage of smartphones for social media browsing.   Smartphones have the capability of browsing social media sites.  More people will use smartphones to get their social media fix.  Only time will tell if these trends hold true for 2010.

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Social Media Trends