Posts Tagged ‘flash drive’
Monday, January 16th, 2012

Sure, USB drives (also called flash drives) have been around for some time now, but now, more than ever, they are becoming a business. There are so many things that companies are able to do with flash drives that make them more appealing than before. But what makes a flash drive more appealing than a CD? As CD’s begin to fade out, flash drives are coming in to take their place. There are many advantages to using a flash drive instead of a CD. And although CD’s do have some benefits, those benefits of the flash drive outweigh the benefits of the CD.
Yes, CD’s are produced at a cheaper rate than flash drives are, but as bloggers for USB Flash Drive Tips states: “Yes flash drives cost more but that’s like comparing a piece of paper to a computer. Yep computers are more expensive, but you can only use a piece of paper once!”
For company purposes, a CD is never really good for more than a one time. Think about it, you are only able to burn a presentation onto the disc once, you can only label the disc once, and once the content is viewed by the consumers, it is likely to be thrown away. Yes, there are CD-RWs, but most often, they have a limit of three to four uses before there are quality issues. The CD therefore has no more value because the material on the disc is not needed anymore and is only seen online brochure.
A flash drive, like the CD, has an external logo and a preloaded presentation, but unlike the CD, there is extra memory and storage that is accessible to the user. It is like a portable hard drive and with flash drive memory you can add, erase, and modify data as many times as you would like. A customer is now able to use and reuse the flash drive for their own purposes, which gives the product more value. A flash drive is also a strong marketing tool. Every time your customer pulls out the flash drive you provided to them after viewing the presentation, they will be looking at a customized flash drive with your companies logo whenever they attach the flash drive to the computer.
For tomorrow and today, investing in flash drives will be of more value to you and your company.
Tags:CD, flash drive, USB
Posted in Custom Packaging Products, Flash Drive, Marketing, USB | No Comments »
Wednesday, January 11th, 2012
When working with flash drives, there are a lot of ways to customize the flash drive with your companies brand or make them your own, and these drives are no exception. Here are 5 crazy USB drives that we found while surfing the net.
Budweiser Beer-filled drive

With the popularity of flash drives on the rise, Budweiser couldn’t help but resist in creating their own promotional, customized USB device. Each promotional flash drive comes complete with a tiny drive filled with beer and white foam to cap it off. And although the amount of beer inside the drive probably isn’t enough to ensure a good time, it’s still a unique idea.
Swiss Army Knife drive

Victorinox recently unveiled a Swiss Army knife with a USB flash drive that holds up to 1 terabyte of data. USB knives have been in the companies line of products for a while, but this new and improved project comes with new and improved features: it connects to eSATA II/III as well as USB 2.0/3.0 with a single connector, it has a monochrome graphic display showing what’s on the drive and it supports 256 AES encryption. Data transfer speeds are 220 MB/s for reading and 150 MB/s for writing data, and the available capacities range from 64 GB to a whopping 1 TB.
In classic fashion, the knife also includes a blade, scissors, nail file that includes a screwdriver tip and a LED/laser pointer. If you are a frequent traveler, no need to worry, the drive can be interchanged to be flight-friendly and can come without the sharp, pointy stuff.
Check out some more Victorinox flash drives here!
Sushi Roll drive

What’s better than sushi? Better yet, what’s better than a USB drive shaped like sushi? If you love sushi, you’ll be sure to love these sushi themed drives
Teddy Bear drive

Normally when we picture a teddy bear, we think about its cuteness, but this teddy bear drive features what looks like a decapitated teddy bear as the device to store all of your data on. It almost looks as though its head got jammed into the USB port.
This website even gives you step-by-step instructions on how to make your very own teddy bear USB drive. Teddy Bear USB Flash Drive (USBear?)
Thumb drive

It’s a little creepy how realistic these look, and some of these even include fingerprints!
Check out this bizarre story about a guy who has a prosthetic finger made out of a flash drive — Computer programmer from Finland has lost finger replaced with USB drive
Tags:budweiser, Custom USB, finger, flash drive, sushi, Swiss Army Knife, Teddy bear
Posted in Custom Packaging Products, New Products, USB | 1 Comment »
Wednesday, July 6th, 2011
Some have speculated that USB flash drives would be a short-lived phenomenon, although market research has projected the USB flash drive market to reach 568 million units by 2015, suggesting steady growth.
This makes sense because of the many benefits associated with flash drives. Whether it’s personal or business, USB drives offer a wide variety of benefits such as ease of use, durability, portability, and increased data storage space among others.
Most businesses are now switching their media to USB flash drives, especially for promotional use, away from dated storage media such as compact discs, floppy drives, and SD cards. Some speculated that there would be no need for USB drives as we go deeper in the digital age but end users still find a lot of value in having a tangible product in their hands.
As a packaging manufacturer for nearly 30 years, we’ve experienced quite an increase in interest for USB flash drive packaging especially in the last year. This suggests that the growth is occurring and the demand for USB drives will persist. Companies who use USB drives for promotional use are differentiating by customizing their flash drives and through packaging.


Tags:compact discs, flash drive, packaging, thumb drive, USB, usb packaging
Posted in Custom Packaging Products, Marketing, Media Packaging | No Comments »
Thursday, May 26th, 2011

Megatrax is one of the world’s leading production music libraries, recognized by its quality and innovation in technology and services. The company wanted their promotional material to be presented on a USB flash drive. Expanding on their presentation idea, they needed a creative packaging solution for the flash drive to show their commitment to innovation. That’s when they turned to Sunrise Packaging.
Megatrax wanted custom USB packaging with a modern look. Being solution-oriented, Sunrise Packaging rep Jason Lowe worked with Megatrax to come up with the ideal case. After working with the customer to understand their needs, Jason suggested a case featuring custom turned-edge technology with a dense presentation foam on the inside to give the case a modern clean look as well as maximum protection for the flash drive.
The foam is custom cut with a literature and USB cavity to tightly hold the company’s brochure and flash drive. The success of the project came in mid-stream as Sunrise was able to adapt on the fly and help the customer create a case that presented the company confidently.
Choosing custom packaging means choosing to differentiate.
More on custom USB packaging
Watch a video on how turned edge products are made
Tags:custom packaging, Digital, flash drive, megatrax, mp3, music, production, turned edge, USB
Posted in Case Studies, Custom Packaging Products, Media Packaging, New Products, Packaging Design | No Comments »
Monday, May 23rd, 2011

If you have ever needed to store or transport information, files, documents, music, or pictures you probably know what a USB flash drive is. If you are unfamiliar of what they are, USB flash drives are removable and rewritable storage devices. They are used in a similar fashion to floppy disks or CD-ROMs, but are smaller, faster, more portable, durable, reliable, and have more capacity. Although USB flash drives have all these benefits, they can be confusing to purchase. There are many different kinds and brands to choose from. They all have different storage capacities, designs, and prices to suit each individual use.
A USB flash drive starts out at the small end of storage capacity with 64 MB all the way to 16 GB. Confused yet? Let me try to explain. A megabyte (MB) is a multiple unit byte for digital information storage or transmission. A 64 MB USB flash drive can hold approximately 30 photos, 15 songs, 56 documents, and 7 minutes of video. After 64 MB it goes up to 128 MB, 256 MB, and 512 MB. A gigabyte (GB) on the other hand has much bigger capacity than a MB. A GB is actually equivalent to 1,024 MB. 1 GB holds approximately 614 photos, 230 songs, 900 documents, and 2 hours of video. After 1 GB it goes up to 2 GB, 4 GB, 8 GB, and 16 GB.
Below is a chart to give you more information about the size capacities.

The size capacity of a USB flash drive depends on how much you need to store. If you need to store a lot of data, a USB with 1 or more gigabytes would be more suitable. USB flash drives give you a variety of options to choose from that fit with individual needs. USB flash drives also have the ability to be customized, whether for business or personal purposes. They can be customized with logos or can be made into custom shapes. Packaging is also available for USB flash drives. It is amazing what these little storage devices can do.


Tags:capacity, custom, devices, documents, files, flash drive, GB, gigabyte, information, logo, MB, megabyte, Storage, USB, USB flash drives
Posted in Product Information | No Comments »
Wednesday, July 21st, 2010

Lexar just released the 128GB version of its Echo SE USB flash drive. With a very large capacity the Echo SE is wonderful for mobile users who are always on the go. Performance is great- up to 28MB/s read and 10MB/s write The thumb drive has Lexar’s Echo backup software (Mac compatible) which automatically launches when the flash drive is plugged into a USB port. Features of the software include:
-Incremental backup
-Ability to back up different versions of a file
-Automatic back up when a change is detected
The Echo SE flash drives are standard size usb drives and come in 16GB, 32GB, 64GB, and now 128GB. The new 128GB model retails for $500 and comes with a 5 year limited warranty.
Sunrise Packaging offers custom USB packaging for all types of flash drives.
Tags:back-up files, computers, file storage, flash drive, security, software, thumb drive, usb drive
Posted in New Products, Product Information | No Comments »
Friday, September 18th, 2009
With the ever increasing popularity of USB flash drives, also known as jump drives or thumb drives, companies are coming up with more and more creative designs for these devices. Here are some that we found at Gadget4all:

Care for a flash memory shot?

This one is a mp3 player, voice recorder, AND a flash memory stick:

Like to eat/cook? There are plenty of creative food designs:







Don’t go without protecting these valuable devices. When you need to package all of your creative USB flash drives, give Sunrise a call. We can help create a custom package to go with your unique devices that can help prevent them from being lost/damaged.
(All pictures from gadget4all.com)
Tags:creative packaging, custom packaging, differentiate, differentiation, flash drive, flash memory devices, fun package, gadget4all, Jump Drives, memory sticks, protect, thumb drives, thumbdrives, unique, usb drive, USB flash drives, valuable
Posted in Custom Packaging Products, Media Packaging | No Comments »
Wednesday, March 25th, 2009
Flash drives are meant to be small and portable, so not everyone will want a case as large as a DVD case, but they would still like to keep their devices protected. Therefore, we are proud to announce the newest addition to our USB / Flash Memory product line: the Mini USB / Flash Memory Case!
These clear thermoformed cases are constructed from
high-quality vinyl materials and are small enough to fit in your pocket, being just 4.75″ x 3.438″ x .563″ in size. The molded locking system keeps the case shut to prevent your devices from falling out and getting lost or damaged. By effectively protecting your devices, you can save money by reducing the amount of replacement devices needed and not have to worry about losing all of your important files and information.
The foam tray insert does not need to be die-cut specifically to fit your device, but instead it holds your device tightly against the case. By not having to die-cut the foam tray, it makes the cases much more convenient. They can be ordered faster and
at a lower price by being a stock product. These cases could also be reused for a multiple amount of different flash memory devices or other small items. Since SD memory cards are much thinner than flash drives, they, or other small items, would require two foam trays to be securely held in place.
The clear material allows you to prominently display your devices or your own artwork, which can be placed underneath the foam tray.
If you are looking for a smaller case to protect and store your flash memory devices or other small items, this could be the option for you! For more information, visit our stock USB / flash memory packaging page.
Tags:flash drive, flash drive case, Flash Memory, flash memory case, flash memory packaging, foam tray, jump drive, jump drive case, memory card case, packaging, SD card, sd memory card case, storage devices, thumb drive, USB, USB case, usb packaging
Posted in Media Packaging, New Products, Product Information | No Comments »
Monday, February 23rd, 2009
Flash memory devices are so handy that anyone who is able to use a computer or electronic device could find a use for them. NAND flash memory devices include USB flash drives / jump drives and SD format memory cards. SD memory cards also include SDHC, MiniSD, and SDmicro cards. These devices are used with computers, mobile phones, digital cameras and camcorders, digital picture frames, mp3 players, etc.
Most students use some form of a flash memory device. USB jump drives are very helpful to work on papers and projects that are still in progress, especially if the student does not have a computer of his or her own. It is a good way to save old projects for future reference without having to take up precious computer memory.
Authors and writers also use jump drives for their work.This way, they can take their work along with them anywhere that they can find inspiration to write. Some also back-up all of their writings on a jump drive and store it in a security box at the bank to prevent loss/damage.
It is also especially important for small businesses to use flash memory USB jump drives as an emergency back-up for their data and vital information. It would be a disaster to lose that information, so it would be a good idea to back it up on a jump drive once a day or even just once a week.
Memory cards are very handy for photographers to use. Most cameras take the SD format memory cards, which can store many pictures.
They can also store pictures on any flash memory device to save memory on the computer.
Flash memory devices are especially helpful to all of these kinds of people, but they can be useful for most anyone. Some forms of personal use are taking and storing digital pictures or videos, displaying pictures in a digital picture frame, storing files on a cell phone, using mp3 players, backing-up personal files / music, or transferring files to another computer.
You can even go green by using flash memory, because these devices are rewritable and reusable, rather than burning your data to a CD. And since these devices are holding your valuable information, you want to make sure that you protect them in durable cases.
Tags:back-up files, camcorder, cell phone, computer memory, digital camera, digital picture frame, flash drive, Flash Memory, flash memory packaging, jump drive, mobile phone, mp3 player, NAND flash memory, NAND Memory Chips, sd memory card, usb drive, usb flash drive, usb jump drive
Posted in Media Packaging | No Comments »