Posts Tagged ‘catalogs’

Tips For Creating an Effective Catalog

Wednesday, March 3rd, 2010

Jazzing up your company catalog isn’t a quick process.  It takes a lot of thought, opinion polling, and research to try and get it right.    Here are a few tips in creating an effective catalog.

1.The first tip is to not try and jam everything into a few pages to be cost effective.  This will overwhelm your customer and will likely leave the pictures too small.  Instead try weaving white space effectively into your design.  This is  especially true for photos that you want to draw the customer’s attention.

2. Another way to create an effective catalog is to create consistency from page to page.  A layout that your customer finds easy to navigate will certainly help this process.

3.  Finally, ensure that the color scheme is in sync with the color scheme of the company. This means company cards, website, etc.  This should be a continued branding effort.  Therefore it should be a continuation of what the company looks like not a deviance from it.

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Print Runner

Printing Options for Paperboard Wallets

Wednesday, April 8th, 2009

Are you looking for a distinctive, space-saving way to package your discs? Maybe you are looking to package a sample disc of a catalog, event, or information about your company? Jewel cases are just one of the available options.

Alternatives to traditional CD casespaperboard wallets cd mailers 300x238 Printing Options for Paperboard Wallets are paperboard wallets. These are also known as CD mailers. These cases can have personalized designs printed on them to give a unique image that your customers will not forget.

Many companies use these CD mailers to send out CD-ROMS or DVDs to their potential customers. They may include a video about their company or what they have to offer. Some are used for catalogs or operation instructions. They could even be party or wedding favors. The possibilities are endless.

These cases are lightweight, which makes it more affordable to ship. While being thin in size, these paperboard wallets are still durable enough to protect a disc from being broken or scratched.

If you want a new way to reach out to your customers, try sending out or handing out discs in digitally printed paperboard wallets. People are much less likely to throw out something of substance that they receive with eye-appealing graphics. If they like it, they may even pass it along to their friends. If you would like more information on customizing your own CD mailer, contact one of our Design Experts.