Companies are looking to cut costs in any way possible. While quality should never be sacrificed for the sake of saving a few pennies, you can realize cost savings by packaging your product as efficiently as possible. Sunrise is a custom packaging manufacturer and we firmly believe in the added value of custom packaging. We also know there are some projects where a custom solution is just not in the budget. We would like to show you a variety of high-quality CD/DVD packaging options that are all available for less than 50 cents!

First off, there are the standard size 14mm black CD/DVD cases. These cases feature quick release hub prongs that are strong and durable. They can hold up to two discs and include literature clips to hold DVD booklets or artwork. These are also available in either premium or standard qualities. The premium model cases are made from partially virgin material to protect your discs, and they are machine-loadable. This can save an enormous amount of time by not having to insert everything by hand. There are also premium quality cases made from 100% raw material in white. This is a great option for weddings or to package Wii gaming discs!

There are also slim CD/DVD cases being introduced if you would like to save space without giving up quality or protection. There are premium quality slim 7mm DVD cases, as well as clam-shell cases, square-shell cases. These cases are all clear to display the artwork on the discs.

And for only a few pennies a disc, paper sleeves with a window, protect your discs from damage and display its artwork too.

There are even more CD/DVD case options to choose from. There are premium quality jewel cases available in either the standard 10.4mm style or the 5.2mm style. These cases offer high protection to prevent damage to your CDs/DVDs, and the clear cover allows artwork to be displayed. The trays are available in either black or clear, whichever best suits your needs.

Lastly, using Blu-Ray cases is another low cost approach to packaging your discs. There is a higher perception value associated with Blu-Ray discs, which should be matched with premium packaging. As soon as the customers see the signature clear-blue packaging, they will know that they are getting the high-definition Blu-Ray discs that they desire.

In the coming year, budgets are going to be tighter. With that in mind, Sunrise Packaging is proud to announce the new stock CD/DVD case product line that is currently being launched. These cases will be available for less than 50 cents each and many are priced under 25 cents! The 14mm DVD cases are now available for order, and the rest of the product line will be launched in February. Visit http://shop.sunpack.com for more information.

Improved innovations and quality have increased demands for Blu-Ray technology. Blu-Ray Discs are read and written with a blue laser, rather than the red laser in the DVD format. The blue laser has a much shorter wavelength, which allows Blu-Ray Discs to store a substantial amount of more data than DVDs. Blu-Ray specifications call for a higher transfer rate of 36 Mbps (megabits per second) then DVD which is only 10 Mbps. This allows for faster recording time and it is expected to speed up even more in the future.

The qualities of Blu-Ray technologies have already proven themselves by defeating HD technology. Psystar’s president Rudy Pedraza claimed, “Blu-Ray has won the format war. Not only is there fully functional and mature support for Blu-Ray in other operating systems but you can now rent Blu-Ray discs from almost any rental chain. Blu-Ray has become pervasive technology that is being widely adopted by consumers everywhere.” There is a growing availability of Blu-Ray movies across the world. Ritek, one of the world’s leading optical disc makers, believes that BD-R discs will reach a crucial market size of 20 million units in 2009.

Now that we know there is a growing demand for Blu-Ray Discs, what does this mean for packaging? Since Blu-Ray Discs are a different format than CDs/DVDs and are used in different drives, you may want to differentiate your Blu-Ray Disc packaging from your CD/DVD packaging to avoid confusing your customers. Many Blu-Ray Discs are packaged in a Blu-Ray case. These cases are much like DVD cases, but are typically a little shorter and come in a transparent electric blue color. Implementing this packaging idea could help your company meet the growing demand for Blu-Ray technology.

Ever wonder how often consumers actually use the cases their DVDs come in? The NPD Group conducted an interesting study commissioned by the Content Delivery and Storage Association (CDSA) and the Entertainment Merchants Association (EMA). This study tested how consumers store their DVDs and video games. The study showed that most consumers actually do store their DVDs and video games in the original cases, rather than throwing the cases away.

The average DVD collection contains 114 titles and the average video game collection has 48 titles. There is a large demand for DVDs and video games, so it is important to pay attention to how important the packaging is to the consumer. If it has high significance, companies may want to invest in more durable and eye-appealing packaging. If the packaging does not have much significance, they may not want to invest as much money into it.

Eighty-nine percent of DVD owners and eighty-eight percent of video gamers do store the discs in the original cases. Five percent of DVD owners and eight percent of video gamers use plastic sleeves to store the discs and save the cases. Only six percent of DVD owners and five percent of video gamers throw away or recycle the original cases. This could partially be because the majority of consumers would rather give away, sell, or trade their DVDs and video games when they are finished, rather than throw them away.

There are a number of reasons why the packaging is important to the consumer. Cases provide protection for their discs, which can be easily scratched. The printing on the cases allows for easy organization and title identification. The packaging also brings personality to the product. The artwork is eye-appealing and the consumer associates it with the title. Some see the disc cases as a part of the actual product.

Since DVD and video game packaging is so important, companies may want to invest in high-quality, durable cases that are offered at a reasonable price.

It is Friday night and you are gazing at the DVD shelf trying to decide which movie to watch for the night, but I doubt you are thinking about all of the different kinds of DVD cases that are available. DVD cases come in a variety of different sizes, grades, and colors. If you need to purchase DVD cases for your business or personal use, it is good to consider the different factors to decide which cases best meet your needs.

DVD cases are available in many different sizes. Typically, the standard DVD case has a depth of about 14mm. Some people may like the look of a smaller case better, or they may want to save on space or shipping. For those, there are options of 7mm or 5mm in depth.

There are also different grades of quality for DVD cases. There is a standard grade made out of recycled materials or a premium grade made out of 100% raw materials, which would last longer. There is even the option of cases made from a mixture of recycled and raw materials. Your choice depends on if you want to focus on price or durability. Some DVD cases are also machine grade, which means that they are machine loadable. This could save an enormous amount of time if you have a machine that can load the DVD’s in the cases for you.

The majority of DVD cases come in black, but you may want to invest in color to stand out on the shelf. Special occasions, such as weddings may prefer white cases over black cases. DVD cases may come in a variety of different colors, such as red, yellow, green, blue, purple, pink, clear, frosted clear, white, or the traditional black. There is also the option of Blu-Ray cases if you would prefer that for Blu-Ray discs. Some video game cases may break easily, so there is the option of buying these DVD cases to replace them. Standard DVD cases are compatible with many video games, such as the Nintendo Wii.

Injection molding also allows suppliers to provide high-quality, durable DVD cases at a reasonable price. There are more options in choosing DVD cases than one might think. It is important to determine your needs and then figure out which DVD cases best suit your needs at a reasonable price.

Driving in this morning, the trees were coated with a thick layer of snow that looked just like frosting. It’s beautiful to look at, but can be dangerous when we ship products to you.

During the winter a strange phenomenon sometimes comes over our plastic products. When the temperature gets frigid, so do our products, some of which are made from plastic, and everyone at Sunrise cringes and looks on with concerned faces as we try to avoid the damage commonly known as “cold crack”.

We do everything we can to protect your products from winter cold cracking.

It happens most every year and you may have experienced it previously. In the winter you may take the extra precaution of ordering plastic products further in advance than you normally would. This is smart because Sunrise Packaging may need delay your shipping if temperatures reach below zero degrees.

This is the point at which the risk for cold crack increases dramatically and we will not ship your products if we believe they will arrive at your doorstep damaged. In order to protect your purchase, we wait until the risk for cold crack decreases.

Cold crack most often occurs during handling by the carrier. Sunrise will palletize and stretch-wrap larger shipments for further protection. As long as the carrier leaves these shipments intact, cold crack damage should not occur. Individual carton shipments that are handled by the carrier in a “baggage handler” fashion are most susceptible to cold crack damage.

It is wise to let products warm up from frigid temperatures in your facility before handling.

Keep this in mind when the temperatures begin to descend this winter. Order a few extra days in advance and know that even if your order comes a few days later than usual, Sunrise is doing everything it can to fight the forces of nature and defend your products.

Just call us your Super-Plastic-Protecting-Heroes-Of-The-Winter… here to save your products from the cold and protect the investment you have made in our products.

There is an increasing demand for environmentally-friendly products. Many artists and record companies have been working to meet this demand for their products. The most environmentally-friendly option may be iTunes, which is to purchase the albums as digital files. But many customers would still prefer to physically own the CD and album artwork to have as their own. This brings the need for eco-friendly packaging.

Pink Floyd guitarist, David Gilmour, released his first carbon-neutral CD in 2006, “On an Island”, which was Columbia Records’ first album to be released under eco-friendly guidelines. The album was produced with biodegradable cardboard packaging, environmentally friendly inks, and water-based lacquer. They had to change the manufacturing process to reduce the amount of carbon dioxide released into the atmosphere. They also offset the carbon dioxide release by paying for alternative energy sources and planting trees. Columbia Records contributed money to a hydroelectric power plant project in China’s Sichuan province.

Many record companies are jumping on the eco-friendly bandwagon. This past spring, Universal Music Group released more than 20 CDs in Wal-Mart stores in recycled paperboard packaging. These CDs also included an insert that offered three free digital downloads. That insert could then also be used to plant wildflowers. Universal also released its Millennium Series in recycled packaging with biodegradable PaperFoam trays, which held the discs.

Sunrise Packaging can help make this possible. We develop creative packaging that is both recyclable and reusable. In order to create an eco-friendly album, we use environmentally-friendly inks, papers and glues for the cover artwork and apply it using biodegradable chipboard. The interlocking trays are made out of recycled plastic or a bio-plastic, which can then have 100% recyclable rings added to complete the album. Sunrise Packaging can give your product the added touch of creativity and offers the social responsibility of an eco-friendly product to attract new and existing customers.

(Pictures taken from Sustainable is Good).