Archive for the ‘Case Studies’ Category
Thursday, June 2nd, 2011
Custom Turned Edge Set Up Boxes
tru melange, a fellow Minnesota based company, signifies the harmony and beauty of nature in their handmade aromatherapy candles. Designing the packaging was important to tru melange as the packaging needed to be an extension of the candle and the company’s image as well.
Vishal Naithani of tru melange, “We wanted our packaging to be upscale. It needed to convey the image of our product and our company…We went with Sunrise because of their great service, price and ability to meet these needs.”
After thorough consideration the final box was a custom turned edge set up box. They was printed using a 4 color offset on 80 pound litho text with aqueous coating. This was then wrapped around 42 point chipboard. The 4 color printing ensured the vibrant and varying colors came out pristine. The chipboard resulted in a 2-piece turned edge box with a sturdy feel that paralleled the upscale image of the company. Custom packaging is just the edge this company needed on retail shelves.
More on custom turned edge boxes
Watch a video on the turned edge process
Tags:aroma, candle, Custom Boxes, Eco-Friendly, packaging, retail, set up boxes, turned edge boxes
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Tuesday, May 31st, 2011
Custom Poly Boxes
MotivAction is a performance improvement company specializing in meeting, event, incentive, recognition and learning services. They have been helping businesses get results through people since 1976. In this particular case MotivAction was developing a communications campaign for a client’s sales incentive program. The payout? A trip to Hawaii for the top achievers!
As part of their communications campaign, MotivAction wanted to create custom packaging that would be consistent with the branding they’d developed for this program.
Teaming up with our seasoned vet, Steve Sandahl, MotivAction and Sunrise Packaging created a lovely Hawaiian-themed custom poly box. The box held a mini cloth bag (wrapped in tissue paper) which held a fresh bag of Hawaiian Kona Coffee. Sunrise Packaging was able to help realize the customer’s vision by working closely with the customer from conception to fulfillment.
It’s all about differentiation. When we customize something for you, it’s yours and yours alone. We pride ourselves on listening first and packaging second. Please contact us if you have a vision and need assistance in making it a reality.
More info: Custom Poly Products
Tags:Custom Boxes, custom packaging, hawaii, incentive, motivaction, poly, poly box
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Thursday, May 26th, 2011
Megatrax is one of the world’s leading production music libraries, recognized by its quality and innovation in technology and services. The company wanted their promotional material to be presented on a USB flash drive. Expanding on their presentation idea, they needed a creative packaging solution for the flash drive to show their commitment to innovation. That’s when they turned to Sunrise Packaging.
Megatrax wanted custom USB packaging with a modern look. Being solution-oriented, Sunrise Packaging rep Jason Lowe worked with Megatrax to come up with the ideal case. After working with the customer to understand their needs, Jason suggested a case featuring custom turned-edge technology with a dense presentation foam on the inside to give the case a modern clean look as well as maximum protection for the flash drive.
The foam is custom cut with a literature and USB cavity to tightly hold the company’s brochure and flash drive. The success of the project came in mid-stream as Sunrise was able to adapt on the fly and help the customer create a case that presented the company confidently.
Choosing custom packaging means choosing to differentiate.
More on custom USB packaging
Watch a video on how turned edge products are made
Tags:custom packaging, Digital, flash drive, megatrax, mp3, music, production, turned edge, USB
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Tuesday, May 24th, 2011
Renew: The VBS Eco Binder
It’s hard not to stop and look twice at this eco binder. It’s imaginative design and eco-friendliness combine to create a green look all of its own. Used as a program guide for Renew: The Green VBS, its creators wanted to make a statement on environmental stewardship.
Sunrise Packaging found a great solution for the customer that not only included an eco-friendly look, it demonstrated sustainable packaging. The eco binder is made out of 100% recycled chipboard and is silk screened with UV inks that contain no solvents making it 100% recyclable at the end of its life cycle. The ring metals can easily be removed and recycled through a local scrap metal recycler. Sunrise Packaging can customize your eco-binder to catch the attention of your audience.
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Tags:3-ring binders, binder, chipboard, Eco-Friendly, environment, green packaging, ring binders, sustainable
Posted in Binders, Case Studies, Custom Packaging Products, Eco-Friendly, New Products, Packaging Design | No Comments »
Thursday, May 19th, 2011
Permavue Album with Custom Trays
Read Naturally’s industry-leading phonics and fluency development, home support, and assessment and progress monitoring products have helped thousands of students become better readers. Their Video Workshop for Teachers is a tool that supports the proper implementation of their other materials. Because it is a high quality, high value product, Read Naturally wants those attributes to be reflected in the packaging.
Teaming up with Sunrise Packaging, Read Naturally chose a turned-edge Permavue™ album that is consistent with their reputation of providing high quality products. The outside features a turned-edge wrap that gives the packaging a classy look similar to a hardcover book. On the inside of the album, custom thermoformed trays were installed to hold the disc media and literature that comprises the video workshop. Thermoformed trays offer mass customization. No matter what your product is that you need to package, our custom tooling can find an existing mold or create one specifically for your project.
Learn more about Custom Trays.
Watch a video on how turned edge products are made
Tags:custom packaging, permavue, read naturally, sales kits, thermoformed trays, Thermoforming, turned edge
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Tuesday, May 17th, 2011
Custom USB Packaging
UBU Sports specializes in synthetic sports turf that enhances athletic performance and player safety. To educate clients on the significant differences in their various synthetic turf systems, UBU Sports wanted packaging for their promotional materials that would differentiate them and emphasize the uniqueness of their sports surfaces.
Account Manager Steve Sandahl worked with UBU Sports to create a custom turned edge USB case that would be a great representation of their company and products. Style and durability are the two main characteristics. The turned edge technology gives it the feel of a hardcover book that opens up to the inside where a piece of high density foam holds the USB flash drive securely in place. Combined with alluring graphics, this USB case is an innovative promotional package for a cutting-edge company.
Contact Sunrise Packaging today about ways to differentiate your company through packaging.
Tags:athletics, custom packaging, flash packaging, thumb drive, turf, turned edge, UBU sports, USB, usb packaging
Posted in Case Studies, Custom Packaging Products, Media Packaging, New Products, Packaging Design | No Comments »
Monday, May 16th, 2011
Custom Marketing Kits
Marketing kits provide a great opportunity to represent and differentiate your company or brand. Take a look at this kit for example. The customer was able to promote their company with an extraordinary marketing kit that demanded attention.
The kit is wrapped with an artificial suede-like material that wraps around the outside and inside of the piece giving it rich texture and a high class look. A gate fold opening brings you inside of the kit where you’ll see literature space in the center as well as the turned edge pockets on the inside panels. A riveted magnet closure with sharp foil stamping bring this kit together making it extremely compelling.
As you can imagine, this customer was amazed at the end result and was looking forward to the tremendous reaction they were anticipating from their customers and prospects. Custom Marketing Kits are the way to go to set yourself apart from your competitors.
Watch a video on how turned edge products are made
Contact Sunrise Packaging about Custom Marketing Kits
Tags:custom marketing kits, custom packaging, foil stamping, Marketing, sales kits, turned edge
Posted in Case Studies, Custom Packaging Products, Marketing, Packaging Design | No Comments »
Thursday, May 12th, 2011
Metlife Custom USB Case
MetLife Home Loans was looking for a professional packaging solution for a recruiting flash demo that offers an inside look at the unique set of marketing tools that they provide to their Mortgage Consultants. Packaging the USB flash drive with this custom USB case was a great way to help distinguish their recruiting program. The case itself features turned edge technology that gives the look and feel of a hardcover book. The USB drive fits nice and snug inside and a clean piece of custom white foam.
MetLife Home Loans was equally pleased with their new custom USB case as they were with their experience working with Sunrise Packaging. Their appreciation of our responsiveness was a delight to hear as we pride ourselves on quality both in our products and our service.
More on Custom USB Drives
More on Custom USB Packaging
Watch a video on how turned edge products are made
Tags:custom packaging, Flash Memory, metlife, thumb drive, turned edge, USB
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Tuesday, May 10th, 2011
Brain Tunnelgenix Medical Packaging
Brain Tunnelgenix Corp has an unmatched portfolio of proprietary products, including the revolutionary Brain Temperature Tunnel™ product line. Recently the company was rolling out their new Abreu btt™ 700 Thermometer and was looking for a packaging solution that would help protect and market their investment. Further, they wanted a packaging that would “secure all of the pieces and look too beautiful to discard”.
An upscale product needs an upscale package. Account Executive Nick Rude worked with Brain Tunnelgenix Corp to come up with a stunning custom turned edge package that is not only displays the product beautifully, it is extremely durable and holds the medical devices and disc media securely in thermoformed trays.
Our custom tooling capabilities allow us the flexibility needed to design packaging for components of various shapes and sizes. The turned edge wrap around the outside is digitally printed and laminated making the graphics pop and catch the attention of the market that this product is intended to serve.
Brain Tunnelgenix was very pleased working with Sunrise Packaging. They specified their delight in the fast production and turn-around time as well as the fact that they actually did end up with a package they believe is too beautiful to discard.
Read more about turned edge packaging
Watch a video on how turned edge products are made
Tags:brain tunnelgenix, custom, Medical, packaging, plastic, Thermoforming, trays, turned edge, vacuumforming
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Friday, August 20th, 2010
The Randall Library at the University of North Carolina Wilmington is taking an innovative approach to being a valuable resource for students in the digital age. They recently introduced their “Learning commons“, a designated area in the library that encourages technology-based research and takes the “shhh” out of the traditional library setting.
When walking through the main entrance, it’s easy to identify the learning commons. The area is freshly painted with bright colors and modern cubicles that feature desktop or laptop stations. The room also has a help desk that is staffed 65 hours per week by reference librarians and staff who work in technical assistance.
Students are encouraged to come in groups, plug in their computers, iPods, or other tech devices, and learn about technology. While the entire 2nd floor of the Randall library is reserved for peace and quiet, study groups in the learning commons can talk freely without fear of a staff member shushing them. Students also like the space that the room provides so they can still have their privacy.
Before the makeover, the space was outdated but the new learning commons now boast more than 300 power outlets and 91 computers catering to the digital age that some libraries are having a tough time adjusting to. Students can also check out 50 PC laptops and 14 Mac laptops.
It is no coincidence that students are giving good feedback about the learning commons. The project began as a series of surveys asking students what they wanted and needed out of a library studying area. Listening has been the true key to success. The concept is ongoing too. Collaborating with the students will not stop as the feedback from the students will help evolve the learning commons in the future. The area is designed to change with technology and student’s needs.
Tags:books, college, computer, Digital, iPod, laptop, Learning, library, study, technology
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