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Archive for July, 2009

Star Wars Designer USB Flash Drives

Thursday, July 9th, 2009

I saw this series of Star Wars MIMOBOT designer flash drives by Mimoco and just had to show you.

They make a variety of different character-based designer USB flash drives, such as series of Star Wars, Halo, Domo, and Happy Tree Friends. The Star Wars series is a popular one and features various characters from the movie.

This set is perfect for every Star Wars fan. And these aren’t just empty USB flash drives that have cute designs. They are also programmed with exclusive digital content, such as wallpapers, screensavers, icons, and avatars. Not only that, but they also play sounds from the Star Wars movie when the drive is inserted or ejected from the computer. They offer these USB flash drives in 1GB, 2GB, 4GB, and 8GB capacities.

If you collect these or any other series, be sure to store them in a durable case that can hold multiple drives. Then they can be protected, kept together, and have their value displayed for all to see. You could even make your own cover artwork for a case with a clear overlay. Most importantly, if you are collecting a valuable series like this, you want to keep the drives together and protect them from any damage.

Tags:collector's items, designer flash drives, durable case, flash drive case, flash drives, Halo, Jump Drives, MIMOBOT, Mimoco, Star Wars flash drives, Star Wars series, thumb drives, USB Drives, USB flash drives, valuable
Posted in Media Packaging | 1 Comment »

7 Resources For Planning Green Meetings

Tuesday, July 7th, 2009

From lists to directories, to informational articles, the following 7 resources will help any planner make their next event more environmentally-friendly:

A 10-step checklist to a more environmentally-friendly destination event from Blue Green Meetings.
Three reasons why green meetings are a good idea from the Association for Green Meetings and Events. Not only are green meetings good for the environment, but there are also economic and social benefits that come with it.
Article: Green Meetings Are Free from Meeting Professionals International. Going green does not have to cost you a lot of money. By reducing and reusing, you can save money that you could invest in other green expenses.
Information on environmentally-friendly cuisine from MeetingsNet.com Look for organic, local foods and foods that can be reused if not eaten at that meal.
A list of GreenHotel.com members by state, so you can be sure the hotel you are using is truly environmentally-friendly.
How to calculate your meeting’s carbon footprint from http://www.greeneventsource.com/. Being aware of your carbon footprint can help you see how much you are affecting the environment, where your problem areas are, and how you could improve.
Don’t forget to use eco-friendly name badges, luggage tags, folders and ring bindersthat are reusable and recyclable! All of these eco-friendly products can be created to match and coordinate with each other and with your meeting or event. Then you can just send them back to us to recycle when you are finished.

Bonus Resource: The Meeting Planner Survival Guidefrom MeetingsNet.com

Tags:Eco-Friendly, eco-friendly meetings, environmentally-friendly, environmentally-friendly packaging, event planners, event planning, Going Green, green, green event planning, green events, green meetings, green packaging, green practices, Lightweight Eco-Binders, meeting planners, meeting planning
Posted in Binders, Custom Packaging Products, Eco-Friendly, Product Information | 1 Comment »

Packaging Matters

Monday, July 6th, 2009

You can package your product in a simple white paper sleeve or paperboard mailer and we can help you with that. There are lots of projects that this type of packaging is perfect for.

However when you are talking about products for the retail market, either on-line or at a bricks and mortar store, movie and music enthusiasts choose the physical product over a download for one reason… The Packaging.

The following is a short list of movie and music reviewers and their thoughts on the packaging and the value it adds:

Rev/Views DVD & Television blog

Review of the first season of the TV series “Chuck“:
“Now I am a bit of a packaging enthusiast, mostly because I feel I’ve invested money in purchasing DVDs and as such I want them to look nice on the shelf and work well.”

Creative Review blog

Review of “Glastonbury The Movie“:
“At a time when you can get online and simply download music and films, really it’s down to the packaging of albums and DVDs to make the tangible music or film product a viable option to the consumer.”

Pulse Wrestling blog

Review of the WWE “Randy Savage Ultimate Collection“:
“As someone who collects a lot of disc based stuff (hardcore video game collector here), I like it when the stuff occupying my shelf looks good.”

MamaPop blog

Review of “Wilco (the album)”:
“certain bands, you need to buy the physical recording, because there’s packaging that speaks to what the album is and isn’t.”

NSRMTB blog

Review of “Tipping Point“:
“To all those out there that would rather download a DH DVD than buy one you are going to miss out on some cool packaging and shame on you.”

Bring on Mixed Reviews blog

Review of “The Dear Hunter“:
“The album’s packaging is also something to behold. The time and effort put into the old timey photos that double as track lyrics/notes, is simply amazing. If you have The Prize Fighter Inferno‘s album “My Brother’s Blood Machine” then you know what I am referring to, it returns my faith in the CD medium, where so many have abandoned it for hollow digital downloads.”

These are just some of many comments that prove that the packaging adds value to an album or movie. You could decrease piracy and downloads by investing in custom packaging that is creative and eye-catching. By doing this, you are making the physical product of your album or movie a must-have for every fan.

Tags:"Chuck", added value, albums, boost sales, CD cases, CD packaging, collector's item, creative packaging, custom packaging, differentiate, DVD cases, DVD packaging, eye-appealing, eye-catching, increase sales, movies, must-have product, paper sleeves, paperboard mailers, The Dear Hunter, Tipping Point, TV series, unique, Wilco, WWE Randy Savage Ultimate Collection
Posted in Custom Packaging Products, Media Packaging | No Comments »

Have a “Green” 4th of July

Friday, July 3rd, 2009

As we celebrate our nation’s holiday this year, let’s have fun and honor our country, without harming our environment. The Environmental Blog provided 5 tips for a “green” 4th of July:

1. Buy organic food. Support local farmers markets by buying their organic fruits and vegetables. Buy local and cut down on transportation. You could even shop with reusable shopping bags.

2. Bust out the silverware. Avoid wasting paper plates, napkins, cups, and plastic utensils. Save money by using your own plates and washing them. If you must use disposable plates and cups, try to find biodegradable alternatives.

3. Grill on the “green” side. Use a non-toxic cleaner on your grill. Cut back on grilling and carbon emissions by eating fresh veggies, or grill food that will cook quickly, such as thin meats, fish, marshmallows, or veggies.

4. Buy “green” charcoal. Use 100% all-natural hardwood lump charcoal. They don’t have any chemicals or fillers, they burn faster, and produce less ash. This leftover ash from all-natural charcoal can be sprinkled around your plants to keep the bugs away.

5. Substitute lighter fluid. Try using a chimney starter, instead of toxic lighter fluid. They are inexpensive and you don’t have to worry about the toxic fluids cooking into your food.

Don’t forget to use these tips and add a little “green” to your red, white, and blue festivities this year. Not only would you be more environmentally-friendly, but you could save money as well!

Tags:"green" charcoal, 4th of July, all-natural, biodegradable, cut costs, environmentally-friendly, green holiday, grilling, holidays, July 4th, organic food, recycle, recycling, reduce waste, reuse
Posted in Eco-Friendly | No Comments »

Redesigning Packaging for a Charitable Cause

Wednesday, July 1st, 2009

Last month, we talked about companies using social media networks for cause marketing. Now we are focusing on a company that actually redesigned their packaging for a cause.

Recently, Tide changed their packaging to go along with their Loads of Hope campaign. That is a pretty big deal for a brand that has not significantly changed their packaging in their sixty years of history. The Loads of Hope campaign raises funds for disaster relief support. The new design features photos of disaster victims that Tide has provided aid for, such as Hurricane Katrina victims. The newly designed bottle also says, “You can help” on the yellow cap to help draw attention to the charity and the company’s social responsibility efforts.

This change in Tide’s packaging design shows that they take social responsibility seriously. It is a program that they are continuing to support, and it enhances their brand image. Consumers are more likely to buy products from a socially responsible company, rather than the competition if the products are similar. So not only are they giving back to the community by helping disaster victims, but they are also boosting their brand image, which could increase sales and the traffic flow to their web site. The design and custom packaging that they are using helps inform and remind consumers what they are doing to help others. And most importantly, they are doing their part to give back to the community and those in need.

Tags:brand identity, brand image, branding, cause marketing, charity, competition, custom packaging, differentiate, Hurrican Katrina victims, increase sales, Loads of Hope campaign, Packaging Design, Procter & Gamble, social responsibility, Tide, web site traffic flow
Posted in Custom Packaging Products, Marketing | 1 Comment »

Archive for July, 2009

Star Wars Designer USB Flash Drives

7 Resources For Planning Green Meetings

Packaging Matters

Have a “Green” 4th of July

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