This collection found on thedieline.com is incredibly intricate and beautiful. Made for creative red packets by design firm BLOW, the designs support the theme of the set which is Fishion, for the Chinese New Year. Considered an elegant symbol in Chinese culture, the use of the shape and design of a fish with luminous scales and wide range of colors is eye-catching and impressive. We at Sunrise Packaging love the use of the gold, silver, and red foil stamp/embossing. It gives an ordinarily flat piece a dynamic presence and intriguing dimension. The use of foil stamping is far from arbitrary, in lieu of the Chinese New Year and Fishion, good fortune and abundance is also represented by this auspicious symbol.
To create a quality turned edge product, there are a few elements that need to come together to create a cohesive packaging solution. Whether the final product is a three ring binder or a cigar style presentation box, the inside liner, internal chipboard, and of course the exterior wrap need to be intricately measured, cut, and placed.
Chipboard: The most common color of chipboard is a brown/gray color, as shown below. However, if the board is showing in any way for the project, we recommend something that will complement the entire package- maybe for you that is brown, but other colors specifically black and white are readily available.
Inside Liner: The interior liner of your box or binder needs to complement the outer wrap. To add dimension, it is important that it differs in some way to the outside. If you will notice the two piece set up box below, the inside liner is white with the company logo in the same color as the wrap- a great way to get a little more brand recognition as well as tie the whole piece together.
Exterior Wrap: An integral piece of the puzzle, the exterior wrap of your turned edge represents everything inside. Choose from textured papers, fabrics, linens, and other materials to create a look and feel that you believe best represents your product line and organization. Jazz it up with offset printing, embossing, or foil stamping. The sky is the limit with graphic design and custom features- create something unique and memorable.
The custom sales kit shown in this video takes advantage of custom packaging features in a way that is cohesive, tangible, and impressive. When opened, custom design is shown on the front cover of the included literature. The outer panels with added pockets give the distributor the opportunity to include more information without adding clutter. As a sales kit, this impressive piece stands out without design overkill. Its clean, classic design intrigues the recipient to open the package and learn more.
This packaging solution we found on Packaging of the World is for the VEGA Secret Note- a smart phone device that is meant to be used as a diary. The box and turned edge slipcase for the product is meant to give the look and feel of a personal journal or private diary. Invoking an emotional reaction, the product is well represented for its features as well as the personal benefit it will bring the consumer. The turned edge box has a clean, high end design that not only protects the device but displays the product with impressive shelf presence. Clean white space can often be underrated in graphic design, but at some point it is important to let the product and packaging do the talking for you. We appreciate the use of a hard cover slipcase that makes the product easily accessible once purchased, yet completely encased and protected in a retail environment.
Clear plastic clamshells are a huge asset to retail packaging solutions. They offer security and visibility in one compact piece. Unique clamshells that are tailored specifically to product are often custom made with inline thermoforming manufacturing. Plastic material is roll-fed in to the former and takes shape of the Teflon coated aluminum tool that is being applied. Watch the YouTube video below to see how aluminum tooling is produced:
Starting in March 2014, we will start to offer a stock option for this useful and relevant packaging solution. Easy to order online or a simple phone call, stock plastic clamshells eliminate the need to invest in tooling which can incur initial cost. If product and graphic inserts fit into any of the options we have available, then stock clamshells are your best option. Economically sound, made from recycled material, and easy to open functionality make these clamshells a win-win packaging solution.
All of these CD cases are similar in construction and offer the same purpose. The beauty of these packaging solutions is that they can have similar core attributes, yet all look extremely unique and custom. By utilizing the small amount of print real estate in a strategic and creative way, these artists/music producers are able to create a memorable CD case that their consumers will want to own. With the decline of compact discs being used to distribute music, in order to keep the market alive it is important to add value with the case. These sets accomplish just that. By adding value to the physical case and CD set, they give the consumer the option to choose the more intriguing option with added value.
All of the items below are some form of turned edge packaging solution. Whether a cigar-style box, three ring binder, sales kit or Flashpad, all of these products were made right here in our Minnesota facility. The photo gallery below is meant to show how versatile hard cover products can really be. Not limited to textbooks and hat boxes, these packaging solutions are fully customizable and function like a dream. Choose from luxury features like embossing or foil stamping, even provide us with your own unique graphic design!
This Permavue™ album and many other like it benefit from our two main specialties: custom thermoforming and turned edge production. Perfect for literature, audio books, learning programs, music or self improvement, Permavue™ albums are a great solution for providing a high quality custom case at very large runs. With both hard cover production and in house thermoforming, each aspect of the case can be manufactured and put together under one roof. A feature seldom discussed that adds to this item is the functionality of the thermoformed tray. Not only does it offer extra protection and space for the contents, it also acts a closure for the entire piece, keeping it properly sealed shut to prevent damage, theft, and tampering.
This highly detailed shave set box is a great example of how men’s product packaging can be more creative, intriguing, and far from ordinary. This elegant box brings a new perspective to the selling of men’s toiletry or cosmetic products. The brand “Harry’s” introduced the line in s special engraved Valentine’s set. What a great way to release something on an appropriate date in perfect time for a sweet gift. What we appreciate the most about this packaging solution is its intricate attention to detail in this turned edge box. A simple graphic design on hard cover with embossed logo combines digital print with a silver lining- literally! Also, the interesting choice of closure accompanies the rest of the design. The closure is functional but is also a special feature. Blog source: thedieline.com Harry’s the Engraved Valentine’s Set/
We hope you all have a fantastic Friday Valentine’s Day, and don’t forget to treat your loved ones extra special! Whether it is chocolates, perfumes, flowers, or other luxury gifts we are fairly certain that on day like today you are bound to come into contact with fancy boxes and high-end packaging sets (depends if you’re the gifter or giftee). Here is some romantic packaging inspiration to keep in mind. Specialty confectionery, wine and spirits, jewelry and more are all great retail opportunities for unique, high end and customizable packaging!
Another memory from childhood grade school and Valentine’s Day is the fun tradition of young kids creating their own custom Valentine “mailboxes”. I thought it would be fun to share some of the more creative and unique boxes from Pinterest. After all, these boxes are chock full of sweet messages and even sweeter treats!